Responsibilities

• CEO voice amplification. The CEO has original thinking on AI, commerce, and company-building that lives in his head. Your job is to get it into the world. Ghostwrite when needed. Edit and shape when he drafts. The best version of this is a creative partnership where rough ideas go in and finished pieces come out that he's proud to put his name on.
• Brand positioning and narrative. Own the story of what Product.ai is and why it matters. Not a tagline exercise - a sustained narrative that runs through everything from a tweet to a case study to how we describe ourselves to candidates. You'll own verbal identity and positioning while our Associate Creative Director owns visual identity.
• Content production engine. Build the system that turns company activity into published content. Product demos become posts. Strategy conversations become threads. Research becomes case studies. Two or more pieces per week, consistently. AI handles the mechanical parts. You handle what's worth saying and how to say it.
• Social presence across every channel. Own Product.ai's voice on LinkedIn, X, YouTube, and TikTok. Not posting links and hoping. Building a following because the content is worth people's time. You'll develop channel strategy, build the calendar, and ship the posts yourself.