Responsibilities

• Own the B2B marketing strategy across enterprise, mid-market, and strategic accounts.
• Develop integrated marketing programs that generate awareness, a qualified pipeline, and revenue.
• Build scalable demand generation initiatives across digital, events, partnerships, content, and lifecycle marketing.
• Optimize the full buyer journey—from first touch through customer expansion.
• Develop compelling messaging, positioning, and narratives for enterprise buyers.
• Create industry-specific marketing strategies for key verticals and customer segments.
• Partner with Product Marketing to launch new features, products, and enterprise capabilities.
• Build customer stories, case studies, executive content, and thought leadership.
• Partner closely with Sales to improve lead quality, conversion, and pipeline velocity.
• Build account-based marketing (ABM) programs targeting strategic enterprise accounts.

Requirements

• 8–12+ years of experience in B2B marketing, demand generation, product marketing, growth marketing, or GTM leadership.
• Experience building marketing programs at a high-growth SaaS, AI, cloud, infrastructure, or enterprise technology company.
• Experience supporting enterprise sales organizations and Fortune 500 customers.
• Familiarity with PLG motions and self-serve to enterprise conversion strategies.
• Experience building marketing functions from an early stage through rapid scale.
• Thrives in fast-moving startup environments with evolving priorities.
• Proven success driving measurable pipeline and revenue growth.
• Strong experience with enterprise demand generation, ABM, lifecycle marketing, and integrated campaigns.
• Excellent positioning, messaging, and storytelling skills for technical and executive audiences.
• Highly analytical with experience using marketing data to optimize performance.

Benefits

• equity
• a comprehensive benefits package to support you both professionally and personally