Head of Advertising

New York City, NY (Remote)

$150K/yr – $165K/yrSenior LevelFull time

Posted 23 hrs ago

Job Summary

Own Roarke Regenerative’s advertising strategy and execution across channels, guiding multi‑department collaboration and mentor the team.

  • Lead multi-channel advertising initiatives and measure impact.
  • Align messaging across teams and manage budgets and partners.

Job Description

Responsibilities

  • Lead all advertising initiatives to expand Roarke Regenerative’s visibility, impact, and supporter base
  • Oversee the development and execution of multi-channel advertising strategies across digital, social, print, and broadcast platforms, ensuring alignment with the organization’s mission and brand
  • Plan and manage campaigns, analyze performance metrics, optimize targeting and messaging, and coordinate with marketing, fundraising, and partnership teams
  • Manage external agencies or vendors, oversee advertising budgets, and ensure that campaigns are data-informed and compliant with nonprofit standards
  • Mentor team members, contribute to overall marketing strategy, and help shape storytelling that engages donors, corporate partners, and the broader public

Requirements

  • Strong Communication skills, including clear written and verbal communication and the ability to tailor messaging to diverse audiences
  • Solid Analytical Skills, including data interpretation, campaign performance analysis, and ROI evaluation for advertising initiatives
  • Experience in Sales and Marketing, particularly in developing and promoting campaigns that drive engagement, donations, and partnerships
  • Proven Team Management capabilities, including leading cross-functional teams, mentoring staff, and collaborating effectively in a remote environment

Preferred

  • Nonprofit or environmental organization experience
  • Familiarity with digital advertising platforms and tools
  • Strategic planning skills
  • Track record of managing advertising budgets
  • Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience

Benefits

  • 1) 100% employer-paid premiums for medical, dental, and vision insurance for employee and eligible dependents
  • 2) 401(k) retirement plan with generous company match, fully vested upon enrollment
  • 3) Executive financial planning services, employer-subsidized
  • 4) Employer-paid life insurance and long-term disability coverage
  • 5) Paid time off: 25 days annually, plus 12 company holidays
  • 6) Fully paid parental leave: 18 weeks for all parents, regardless of gender or path to parenthood
  • 7) Paid sabbatical following five consecutive years of employment
  • 8) Hybrid work schedule with three days on-site and two days remote, at manager discretion
  • 9) Annual professional development allowance, inclusive of relevant certifications, conference attendance, and continuing education
  • 10) Tuition reimbursement for approved graduate coursework
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Roarke Regenerative

Roarke Regenerative is a 501(c)(3) nonprofit centered on the large-scale reforestation and reconstruction of historical habitat areas. We prioritize land deforested by commercial logging or natural events, ensuring that forests and local environments are restored to what they once were. Through a mix of replanting, new planting, revitalization of existing flora, reintroduction of native pollinators, and restoration of watershed effects, Roarke builds the natural infrastructure defoliated land needs to not just survive, but thrive for many generations to come. Our global community is always expanding, and our impact is always increasing as Roarke partners with forward-thinking companies and individuals to provide accessible, impactful ways to reduce and offset emissions in pursuit of a carbon-neutral future.

Founded in 2024
Boston, Massachusetts, USA

Salaries

Posted range

$150K/yr – $165K/yr

Taken straight from the job posting.

See all Roarke Regenerative salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
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Head of Advertising

Roarke Regenerative · New York City, NY · Remote