GTM Systems Manager at Harbinger Motors Inc. | Garden Grove, CA | $120K/yr – $145K/yr

GTM Systems Manager

Garden Grove, CA (On-site)

$120K/yr – $145K/yrSenior Level6+ years expFull time

Posted 2 months ago

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Job Summary

Own and optimize the data backbone and automation stack to drive aligned, AI-enhanced GTM operations across Marketing, Sales, and Service, with measurable ROI and real-time revenue visibility.

Data Architecture & AI Integration: Build automated enrichment and target-qualification workflows inside HubSpot to keep the sales team focused on high-value opportunities.
Source of Truth & Governance: Maintain backend architecture and governance to ensure data integrity across hubs and aligned operations.
Full-Funnel Tracking & ROI: Create dashboards and pipelines to track the customer journey and prove activation ROI with real-time revenue forecasting.

Job Description

Responsibilities

Data Architecture & AI Integration: Advanced Enrichment: Integrate Clay into our HubSpot stack to automate data scraping, lead enrichment, and qualification, ensuring our sales team focuses only on high-value targets.
AI-Driven Workflows: Deploy Claude AI Skills and other LLM tools to automate personalized outreach, clean unstructured data, and enhance our internal sales intelligence.
The "Source of Truth": Own the backend architecture. Ensure that Marketing, Sales, and Service Hubs remain aligned through strong operational governance and high standards of data integrity.
Full-Funnel Tracking: Build and maintain the infrastructure to track the entire customer journey, from the initial digital touchpoint through vehicle delivery and beyond, while supporting operational workflows across marketing, sales, and dealership onboarding processes.
ROI Validation: Create the dashboards that prove the ROI of every activation. Ensure leadership has a real-time, accurate view of revenue forecasts and marketing spend efficiency.
Automation & Segments: Design complex email marketing flows and lifecycle automations. Manage highly targeted segmentation for fleet buyers, partners, and stakeholders.
Quote Engineering: Build and maintain the HubSpot Product Library and Quote tool. Ensure the sales team can generate accurate, branded, and technically sound quotes/contracts instantly.
Pipeline Excellence: Audit and enforce sales pipeline stages. Ensure that "Deal Stages" are updated correctly and the system remains highly usable for the sales team.
Internal Usability: Conduct ongoing training for internal teams to ensure 100% system adoption and data entry consistency.
Oversee GTM Systems Coordinator who handles: Building marketing assets (Email templates, Landing Pages); Daily data-cleansing and DMS/ERP sync monitoring; Generating weekly activity reports for department heads; Providing "Level 1" HubSpot support for the sales and marketing teams.

Requirements

4–6 years of dedicated HubSpot Administration or Revenue Operations experience
proven track record of moving beyond "tool maintenance" into full-scale system architecture and data strategy
Deep, hands-on experience with HubSpot Enterprise (specifically Marketing, Sales, and Operations Hubs)
Experience with custom objects, advanced workflow logic, and data schema in HubSpot
Hands-on experience with modern AI enrichment and automation platforms (Clay, Claude, OpenAI, or similar)
Familiarity with Salesforce, particularly within multi-CRM environments, integrations, or migration workflows
Startup Agility: comfortable with high-velocity environments, tight deadlines, and triaging multiple requests
Leadership & Management: experience managing direct reports and guiding a GTM Systems Coordinator
Reporting & ROI Mastery: ability to build and validate executive-level dashboards for marketing attribution and revenue forecasting