Own and optimize the GTM tech stack (Salesforce core CRM) with data governance, automation, and end-to-end delivery for scalable GTM motions in NYC.

• Own and evolve Salesforce as our core CRM - ensuring uptime, data quality, and process reliability across the GTM stack
• Partner with Data & Analytics to maintain data governance standards and power reliable GTM reporting.
• Drive Automation and Workflow Optimization
• Build and maintain scalable, auditable workflows that support the full customer lifecycle - lead routing, opportunity management, and quote-to-cash, and attribution modeling.
• Proactively identify bottlenecks and ship targeted improvements based on direct stakeholder input
• Maintain a prioritized roadmap that balances ongoing maintenance with strategic enhancements - and scales as we add new GTM motions
• Own end-to-end delivery of scoped projects: gather and refine requirements, build in sandbox, run stakeholder testing, and deploy to production
• Translate business needs into functional and technical specifications in direct partnership with GTM leaders
• Establish documentation, change management, and version control practices to maintain reliability and traceability