GTM Strategy & Operations Lead

USA (Remote)

$120K/yr – $160K/yrSenior Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own Salesforce and GTM tooling, drive hypothesis-led analysis, and lead cross-functional GTM planning with a focus on scalable processes and AI-enabled workflow improvements.

  • Own Salesforce and GTM tooling to maintain data integrity and adoption.
  • Diagnose performance gaps with hypothesis-driven analysis and deliver actionable dashboards.
  • Lead cross-functional comp planning and goal-setting with Sales, CS, and the GM.

Job Description

Responsibilities

  • Own the GTM tech stack: Serve as our primary Salesforce admin and own the broader suite of tools that Sales and CS rely on - maintaining data integrity, driving adoption, and proactively identifying new tools (including AI-powered ones) that make the team more effective
  • Drive analytical rigor: Diagnose performance gaps with hypothesis-driven analysis, build dashboards that surface what actually matters, and make actionable recommendations based on your findings
  • Power GTM planning: Lead comp planning and goal-setting in partnership with Sales, CS, and the GM as we push toward our next growth milestone
  • Enable the team: Build processes that stick, standardize how we work across BD and CS, and establish AI usage guidelines that ensure consistency across team outputs so the team can move fast without creating fragmentation

Requirements

  • Experience: 3+ years in analytical roles supporting enterprise GTM teams (Revenue Operations, Revenue Enablement, BizOps, etc.). Experience at growth stage company (50-200 employees) strongly preferred
  • GTM tech stack: Must be comfortable as a primary admin of Salesforce - building, maintaining, and improving the instance. Knowledge and curiosity for other GTM tools
  • AI fluency: You proactively explore ways to use AI tools to improve team workflows and GTM processes. You know when and where to use them to accelerate great judgment, not just to move faster
  • Analytical rigor: You take a hypothesis-driven approach, know how to frame a question well, and deliver findings with clear logic and a point of view
  • Documentation: Your materials are self-explanatory, well-structured, and formatted for the audience
  • Self-directed: Comfortable prioritizing in an ambiguous environment and picking up new tools and contexts quickly

Preferred

  • Experience in ads, ad tech, or performance marketing is a plus

Benefits

  • Meaningful work and a strong shared sense of mission
  • Remote-friendly work environment with a dog-friendly office in Downtown Brooklyn. The team meets in-person for optional retreats.
  • 20 Days of PTO
  • 4% 401K match
  • $10k lifetime spend towards Carrot Fertility
  • Excellent Medical, Dental and Vision options
  • Other health and mental health focused benefits and perks
Propel, Inc logo

Propel, Inc

Propel is a tech company that’s strengthening the social safety net for people who receive government benefits. Over 5 million Americans trust the free Propel app to check their EBT balance, save money, and get updates about their benefits. Propel has partnered with renowned institutions and organizations like GoFundMe and GiveDirectly. The company is backed by world-class investors like Andreessen Horowitz, NYCA Partners, Salesforce Ventures, Kleiner Perkins, JPMorganChase, Kevin Durant, and Serena Williams.

Founded in 2014
Brooklyn, New York, USA
115 employees (17 in marketing)