GTM Operations

New York City, NY (On-site)

$135K/yr – $150K/yrSenior Level3+ years expFull time

Posted 13 days ago

Job Summary

Own GTM operations from ICP modeling to outbound execution, and maintain HubSpot and GTM tooling; deliver monthly pipeline visibility and scale repeatable processes.

  • Build and refresh the ICP-based account universe for outbound, events, territories, quotas, and TAM.
  • Run outbound programs and manage enrichment, sequencing, and contractor-led research.

Job Description

Responsibilities

  • Build the account universe first. In your first 60 days, build the scored list of every organization Assured should be selling to — from public provider data (NPPES, state licensure), PE ownership data, and firmographic sources — with an ICP model that reflects how we actually win. Refresh it quarterly. This becomes the input to outbound, events, territories, quotas, and our board-facing TAM.
  • Run outbound. Enrichment, sequence operation, and the manual research layer through contractors and offshore support you direct. Your headline number is qualified meetings booked from the channels you run.
  • Own HubSpot as a system of record. Object model, pipeline stages, required fields, lead routing, deduping, enrichment, and the sales-to-implementation handoff. You have the authority to say no to sales on data entry, and the obligation to make reporting easy: if pipeline coverage and stage conversion can’t be pulled from a clean export without asking anyone, the system isn’t done.
  • Own the GTM tool stack. Clay, ZoomInfo, the sequencer, and whatever healthcare-specific data sources are worth paying for.
  • Measure impact, not activity. A monthly view of pipeline by source, segment, and stage conversion, produced once and shared with sales and leadership on the same sheet. When a seller has hand-built a workflow that works, template it. When a process is stable enough to automate, automate it. In that order.

Requirements

  • 3–5 years of experience in GTM operations, sales or marketing operations, or outbound at a B2B startup. You’ve run outbound with your own hands recently enough that you don’t need someone else to load a sequence!
  • You’ve built an account list or ICP model from scratch at least once and can explain why you scored it the way you did.
  • Deep HubSpot (or Salesforce) fluency, plus a builder’s instinct: you’d rather write the SQL or the Clay workflow than file a ticket and wait.
  • You’ve run events that produced pipeline, not just badges — and you can show the follow-through.

Preferred

  • Bonus points for: Provider-side healthcare experience — physician groups, MSOs, health systems, revenue cycle, or the companies that sell to them — is a plus, not a requirement. If you haven’t sold into healthcare, tell us what you’ve sold into and how you learned the buyer.

Benefits

  • Generous employer contribution for Medical, dental, and vision; flexible PTO
  • Our headquarters are located in New York City, and we value cross-team collaboration and in-person connection. We encourage participation from all team members — great ideas can come from anywhere. While we take our mission seriously, we don’t take ourselves too seriously. We host offsites, outings, and team meals to stay connected as people. We offer office lunch, a fully stocked snack bar, and an in-office culture.
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Assured

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**We have been made aware of individuals falsely posing as recruiters from Assured Insurance Technologies Inc. Please note that we only contact candidates from official @assured.claims email addresses and all interviews are conducted through verified company channels. If you are unsure whether a message is legitimate, please contact us directly at recruiting-ops@assured.claims before sharing any personal information**Assured is the the AI engine powering the next era of claims, transforming how carriers ingest, service, and process claims.

Founded in 2019
Palo Alto, California, USA
117 employees (2 in marketing)
100% recommend to a friend

Salaries

Posted range

$135K/yr – $150K/yr

Taken straight from the job posting.

See all Assured salaries

Marketing Team

Median Career Experience
20 years
Median Tenure
1.3 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Last Raise
Series Unknown, 1 years ago

Funding History

  • Mar 2025
    Series Unknown

Traffic Signals

Monthly Visitors
17.4K
Monthly Google Ads Budget
$513
Traffic Source Mix
Search
28.2%
Direct
49.7%
Referral
6.8%
Social
13.8%
Paid
1.4%

Headcount Trend

Current headcount: ~117

Recent News

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GTM Operations

Assured · New York City, NY · On-site