GTM Engineer

Lehi, UT (Remote)

Salary Not AvailableSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Lead GTM engineering and RevOps engagements across 5–7 clients, building Clay-based data enrichments, automation flows, and HubSpot integrations to drive pipeline and reporting.

  • Must-have: 5+ years in GTM Engineering, RevOps, or Sales Engineering in a B2B environment.
  • Standout: Deep Clay expertise (APIs, webhooks, lead routing) and end-to-end HubSpot ownership.
  • Standout: Ability to manage 2–3 client accounts independently with clear non-technical stakeholder communication.

Job Description

Responsibilities

  • You’ll be embedded across 5-7 clients at a time, running the full build cycle from audit to automation to optimization.
  • Clay & Enrichment
  • - Building Clay tables from scratch: ICP scoring, multi-source enrichment, signal stacking (job changes, funding rounds, tech stack, website visits)
  • - Writing AI prompts inside Clay that produce actionable sales research, not just data
  • - Connecting Clay to HubSpot, Slack, and outbound tools with clean, reliable field mapping
  • - Custom audience scraping for hard-to-reach personas
  • CRM Operations
  • - Designing and implementing lifecycle stages, lead routing rules, and pipeline workflows
  • - Building full-funnel dashboards: SDR/AE views, channel performance, exec-level reporting
  • - Running data hygiene and deduplication workflows
  • - Lead-to-account matching and territory assignment automation
  • GTM Automation & Workflows
  • - Building signal-triggered outbound plays: intent stacking, LinkedIn engagement, competitor displacement
  • - Connecting tools via n8n, Zapier, or webhooks into end-to-end automated workflows
  • - Automating pre-meeting research briefs, Slack alerts, and SLA handoff tracking
  • - Building and deploying Clay to HubSpot to Slack automation chains
  • AI-Powered Workflows
  • - Using Claude Code or similar LLMs for enrichment, intent scoring, and research automation, etc.
  • - Building structured prompt pipelines that output clean, CRM-ready data
  • - Integrating Apify actors and web scraping pipelines where neede
Fractional Demand logo

Fractional Demand

Fractional Demand is a specialized demand generation consulting firm that is built to feed a well-built strategy through world-class paid media campaigns and demand gen best practices. You likely need fractional demand gen services if:- You lost a demand gen marketer and need to fill in the gaps while you look for their replacement- You're an early/growth stage company and can't afford (yet) to bring on a full-time hire for demand gen- Your demand gen efforts have become stale and you need a fresh set of eyes to get things moving again

Founded in 2023
Lehi, Utah, USA
8 employees (6 in marketing)

Headcount Trend

Current headcount: ~8

Marketing Team

Marketing Team Size
6 (75% of company)