GTM Associate, AI Product

USA (Remote)

$85K/yr – $95K/yrEntry LevelFull time

Posted 2 weeks ago

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Job Summary

Own early GTM and activation for a salon and spa AI software, turning customer discovery into clear messaging, onboarding playbooks, and a repeatable journey that moves time-to-value.

  • GTM & Activation: define segments, use cases, messaging, and customer journey.
  • Customer Engagement: run discovery, demos, onboarding, and adoption with salon/spa owners.
  • Experimentation & Feedback: run tests on messaging, onboarding, and follow-ups with measurable outcomes.

Job Description

Responsibilities

  • Develop and test the initial GTM approach: Define early customer segments, use cases, positioning, messaging, and the customer journey
  • Work directly with customers: Partner with salon and spa owners and operators through discovery, demos, onboarding, and adoption
  • Drive activation and usage: Identify what creates customer value, where customers get stuck, and how we can improve activation, time-to-value, and ongoing engagement
  • Build repeatable processes: Create practical systems for qualification, demos, onboarding, education, support, and customer feedback
  • Partner with product and engineering: Turn customer conversations and usage patterns into clear product insights and priorities
  • Run focused experiments: Test messaging, onboarding flows, customer education, and follow-up motions, using metrics such as conversion, activation, time-to-value, usage, and retention

Requirements

  • Strong structured problem-solving skills and the ability to turn an ambiguous problem into a practical course of action
  • High agency and a record of taking responsibility beyond your formal role
  • Excellent customer presence: you build trust, ask good questions, explain complex ideas simply, and move conversations toward an outcome
  • Sound product judgment: you notice where users become confused, blocked, engaged, or successful
  • Comfort using data to identify patterns, evaluate experiments, and make decisions
  • Strong written communication and the ability to turn messy customer feedback into clear internal recommendations
  • Versatility across customer conversations, operational execution, strategic analysis, and cross-functional problem-solving
  • Genuine interest in AI and how it can improve real-world business workflows

Preferred

  • Helped launch a new product, business line, customer motion, or operating process
  • Worked in a customer-facing software, startup, or operationally complex service-business environment

Benefits

  • Health, dental, vision, life & LTD insurance
  • Generous monthly wellness budget for gym memberships, yoga, etc.
  • Premium subscription to the Calm app & One Medical membership
  • Flexible PTO
  • 401k plan available (no matching)
  • Employee stock option program
Mangomint logo

Mangomint

4.9 Glassdoor

Mangomint is a next-generation software for salons and spas, helping them reduce overhead costs and modernize the client experience.

Founded in 2017
Los Angeles, Texas, USA
130 employees (13 in marketing)
100% recommend to a friend
100% CEO approval

Traffic Signals

Monthly Visitors
1.9M
Monthly Google Ads Budget
$89K
Traffic Source Mix
Search
14.2%
Direct
60.4%
Referral
22.9%
Social
1.9%
Paid
0.3%

Headcount Trend

Current headcount: ~129

Marketing Team

Marketing Team Size
8 (6% of company)
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$61.8M
Last Raise
$12M
Series B, 2 years ago

Funding History

  • Sep 2024
    Debt Financing • $12M
  • Sep 2024
    Series B • $35M
  • Dec 2022
    Series A • $13M

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