Growth Marketing Manager

Lake Forest, CA (Remote)

$70K/yr – $85K/yrMid Level2+ years expFull time

Posted 7 weeks ago

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Job Summary

Own multi-channel campaigns and lifecycle automation across email, social, and community programs to drive awareness, engagement, and conversions.

  • Campaign ownership: plan, execute, test, and optimize email, social, and community channels using HubSpot workflows and Zapier.
  • Content & enablement: craft outreach copy and sales materials, plus win stories and decks for sales and partnerships.
  • Collaboration & measurement: partner with Sales and PM to track pipeline impact and continuously improve programs.

Job Description

  • Plan, create, and execute multi-channel marketing campaigns focused on brand awareness and lead generation across email, social media, and community platforms (Reddit, Slack, Discord).
  • Manage targeted lifecycle email campaigns that nurture warm leads, prospects needing more time, and current clients to drive engagement and conversions.
  • Create and proofread copy for sales pipeline outreach, client communications, partnership materials, and social/community engagement posts.
  • Proof and edit cold outreach campaigns produced by the Growth Marketing team.
  • Oversee and grow community selling efforts by participating in and monitoring conversations across Reddit, Discord, and Slack communities.
  • Build, maintain, and optimize HubSpot workflows and automations to streamline customer journeys and marketing touchpoints.
  • Utilize automation tools like Zapier and Clay to create customized workflows that improve marketing efficiency.
  • Promote and assist with webinars, events, and other marketing initiatives that drive lead generation and client retention.
  • Collaborate with Sales and Account Management teams to develop marketing assets such as success stories, one-pagers, and presentation decks.
  • Manage social media posting and engagement to increase TalentPop’s brand presence.
TalentPop logo

TalentPop

TalentPop is a leading Customer Service Management Agency that works with over 500 fast-growing E-Commerce brands to revolutionize their customer service and turn customer service into a revenue-generating channel. TalentPop provides end-to-end support to build, manage and optimize E-Commerce customer service teams.Your Customer Support team is the first point of contact between your customers and your brand and is responsible for representing your brand across all channels. We're here to make sure your customer's experience is a great one!

Founded in 2020
Costa Mesa, California, USA
846 employees (43 in marketing)

Traffic Signals

Monthly Visitors
69.6K
Traffic Source Mix
Search
51.6%
Direct
32.7%
Referral
9.4%
Social
5%
Paid
0.9%

Headcount Trend

Current headcount: ~846

Marketing Team

Marketing Team Size
25 (3% of company)
Marketing Roles Posted (Last 30 Days)
1