Responsibilities

• Build and run the content strategy and editorial calendar for the B2B business: why advertise on X, product education, proof (case studies, benchmarks, creative examples), industry point of view, and launch narratives sales can actually use
• Own end-to-end email automation strategy and execution, with a strong focus on Eloqua (or equivalent platforms), including campaign builds, segmentation, testing, and deployment
• Define and execute off-platform strategy - paid social, newsletters, webinars, partner and holding-company programs, communities, and more
• Plan and ship integrated campaigns that connect off-platform discovery to action (advertiser conversations, creative briefings, RFP inclusion, on-platform spend), working directly with sales, product marketing, insights, and creative
• Manage CRM integrations and data flows (Salesforce preferred), ensuring clean synchronization between marketing tools and the sales ecosystem
• Partner closely with, sales, product, and engineering teams to translate campaign needs into reliable, automated workflows
• Maintain impeccable attention to detail across all operational tasks, documentation, and reporting
• Thrive in ambiguous, high-pressure situations while delivering consistent, high-quality results on tight timelines

Requirements

• Meticulous attention to detail with a proven track record of delivering error-free work in fast-paced environments
• Exceptional organizational skills and the ability to balance shifting priorities without dropping the ball
• Comfort thriving under pressure and operating effectively in ambiguous situations
• Demonstrated experience developing and strictly adhering to QA processes for marketing campaigns and assets
• Hands-on experience with email automation platforms; Eloqua experience preferred
• Excellent communication and cross-functional collaboration skills

Preferred

• Proven experience integrating marketing platforms with CRMs; Salesforce experience preferred
• Familiarity with NextJS for website development and editing
• Strong project management skills, including the ability to manage multiple initiatives, timelines, and cross-functional dependencies
• Familiarity with additional marketing tech stack tools (e.g., analytics platforms, data visualization)
• Background in marketing operations, campaign execution, or similar roles in a high-growth tech environment