Growth Marketing Manager | Scaled Advertising for Healthcare

Franklin, TN (Hybrid)

Salary Not AvailableMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive growth marketing for a home‑visit healthcare pioneer, owning paid ads, email, and referral channels.

  • Own paid ads, copy, and email engine to drive growth.
  • Must-have: 3–7+ years in healthcare growth and hands‑on Meta/Google budgets.
  • Standout: ground‑floor opportunity to launch new markets and build something meaningful.

Job Description

Responsibilities

  • Run All Paid Advertising
  • Write All the Copy
  • Build the Email Engine
  • Create and Manage Referral Channels
  • Launch New Markets
  • Report on Everything

Requirements

  • 3–7+ years of hands-on growth marketing experience scaling a local or regional healthcare business (primary care, urgent care, dental, home health, IV therapy, med spa, chiropractic, or similar).
  • You’ve personally managed five- and six-figure monthly ad budgets on Meta and Google.
  • You’re a direct-response copywriter. Ads, emails, landing pages—you write them, they convert, and you have the results to show for it.
  • Proficient with a CRM/email platform (ActiveCampaign, HubSpot, Mailchimp, Klaviyo, or comparable).
  • You live in Meta Ads Manager, Google Ads, and Google Analytics daily.
  • You’re data-fluent. CPA, ROAS, conversion rates, and attribution are your decision-making tools.

Benefits

  • Comprehensive Medical Insurance
  • Dental Insurance
  • Vision Insurance
  • Great Company Culture — Backed by Awards, Not Just Words
  • Part of a Growing, Inc. 5000-Ranked Company with 300+ Employees Nationwide
  • Supportive Senior Leadership That’s Approachable and Invested in Your Success
  • Professional Development and Opportunities to Grow with the Company
  • Community Involvement — Wesley Actively Supports Local Charities and Events
  • Real Marketing Budget — You Won’t Be Asked to Do More with Nothing
  • A Marketing Team Already in Place to Support You
Wesley Financial Group logo

Wesley Financial Group

Over 150,000 people reach out to us every year for help canceling their timeshare. We've canceled over $635,000,000 in timeshare debt and maintenance fees. Wesley Financial Group is a consumer rights group founded in 2011 by owner Chuck McDowell. We specialize in complete timeshare cancellation and timeshare debt elimination for individuals and families who have experienced fraud, misrepresentation, and/or lies during sales presentations. Too often, consumers are pressured into unnecessarily purchasing expensive timeshare agreements. Wesley Financial Group assists those who have ended up in seemingly helpless situations by standing by our clients, ensuring the timeshare and all of its attached debt are eliminated, and fighting for every last penny spent on the timeshare to be returned.www.WesleyFinancialGroup.com

Founded in 2011
Franklin, Tennessee, USA
211 employees (6 in marketing)

Traffic Signals

Monthly Visitors
98K
Monthly Google Ads Budget
$116.8K
Traffic Source Mix
Search
41.2%
Direct
42.9%
Referral
5.2%
Social
1.3%
Paid
9.3%

Headcount Trend

Current headcount: ~213

Marketing Team

Marketing Team Size
6 (3% of company)

Recent News