Growth Marketing Manager: Paid Media

New York City, NY (Hybrid)

$65K/yr – $100K/yrMid Level3+ years expFull time

Posted 7 weeks ago

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Job Summary

Own paid media strategy and execution across multiple client brands, delivering scalable campaigns while staying aligned to brand goals.

  • Own strategy and launches across paid social and paid search for a diverse client portfolio.
  • Lead experiments and optimize to hit CPA, ROAS, and CPL targets across channels.
  • Provide strategic insights on emerging social/search trends shaping client programs.

Job Description

Responsibilities

  • Become an expert on our clients' brands and goals and develop creative solutions that scale the their Paid Media efforts efficiently
  • Own brand outcomes from strategy to campaign/ad set/ad launches for a portfolio of clients across verticals (B2B, Healthcare, D2C)
  • Provide strategic insight on emerging trends and industry developments as they impact the social media/paid search landscape

Requirements

  • Minimum 3+ years of experience of Paid Social (Meta platforms, LinkedIn, TikTok, Reddit)
  • Minimum 3+ years of experience of Paid Search (Google ads and Bing ads)
  • Hands-on-keyboard experience managing campaign setup, targeting, bidding, and ongoing optimization to hit CPA, ROAS, CPL and other growth goals.
  • Lead experiments and multivariate testing to continuously improve performance for managed channels
  • Spent at least 7 figures in ad spend ($1 million - $10 million minimum) across your career.
  • Fundamental understanding of how Paid Social and Paid Search work together and within the broader landscape of Digital Marketing.

Preferred

  • CRO experience is a nice to have. If you are not proficient yet we will give you opportunities to learn it on the job

Benefits

  • Earn More, Together: Base Pay + Profit Sharing & Commissions Opportunities
  • Health First: Premium Medical, Dental & Vision Coverage
  • Flex Work Environment: hybrid at HQ and remote globally
  • Set Up Shop: Home Office Stipend
  • Recharge Anytime: Unlimited PTO Plan
  • Family First: Paid Parental Leave Plan
  • Secure Your Future: 401(k) Plan with Employer Matching
  • Level Up: Mentorship & Career Growth Support
  • Always Be Learning: Access to Top-tier Resources & Industry Experts
  • Work Hard, Play Harder: Quarterly Team Trips (Onsite and Offsite)
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NoGood

3.7 Glassdoor

NoGood: The new good; exceeding expectations and setting the new standard in growth and performance marketing. We were never able to find the marketing team we wanted, so we built it — one expert at a time. Born in New York City, we are a team of growth leads, creatives, engineers, and data scientists who help unlock rapid growth for the world’s most iconic brands and fast-growing VC-backed startups. NoGood is recognized by TechCrunch as a verified expert growth marketing agency.

Founded in 2016
New York, New York, US
82 employees (51 in marketing)
56% recommend to a friend

Traffic Signals

Monthly Visitors
155.8K
Monthly Google Ads Budget
$107K
Traffic Source Mix
Search
52.4%
Direct
36.2%
Referral
8.2%
Social
2.3%
Paid
0.7%

Headcount Trend

Current headcount: ~98

Marketing Team

Marketing Team Size
40 (41% of company)
Marketing Roles Posted (Last 30 Days)
4