Growth Marketing Lead

USA (Remote)

Salary Not AvailableMid Level5+ years expFull time

Posted 3 months ago

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Job Summary

Drive end-to-end demand generation campaigns for B2B SaaS, from concept to optimization.

  • Own end-to-end campaign execution across email, webinars, landing pages, and automation workflows.
  • Must-have: 2–3 years HubSpot automation, segmentation, scoring, attribution, and reporting experience.
  • Standout: Proven ability to measure impact on MQLs, SQLs, and pipeline, not just activity.

Job Description

Responsibilities

  • Own the execution of marketing campaigns from concept through launch and optimization
  • Build and manage campaigns across email, webinars, landing pages, and automation workflows
  • Develop HubSpot workflows, segmentation, automation programs, and lead scoring models
  • Monitor funnel performance including MQLs, SQLs, conversion rates, and pipeline contribution
  • Identify areas of friction in the funnel and implement improvements to increase conversion

Requirements

  • 3–5 years in demand generation, lifecycle marketing, or marketing operations at a B2B or SaaS company
  • Proven experience owning demand gen programs end to end, including reporting on pipeline impact (not just execution)
  • Experience operating in a high-volume, fast-moving, short-sales-cycle environment
  • Comfort being accountable for numbers, not just activity
  • 2-3 years HubSpot experience (automation, segmentation, scoring, attribution, and reporting)
  • Ability to juggle multiple campaigns simultaneously without losing speed or accuracy
  • Strong analytical mindset who is comfortable owning MQL, SQL, and pipeline contribution metrics
  • Self-starter who brings ideas, not just execution
  • Cellphone or personal device to receive MFA (multi-factor authentication) texts or calls.
  • Have an internet connection that’s adequate for their job, a minimum of 10Mbps down.
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    Arbiter

    Celebrating 40 Years of Leadership in Athletic and Program ManagementArbiter has been a trusted partner for leagues, schools, and organizations, setting the standard in athletic and activity management for four decades. Our innovative platform streamlines operations with a comprehensive suite of solutions: Arbiter Pay, Arbiter Scheduling, Arbiter Registration, and advanced Assigning tools.To date, we've processed over $3 billion in payments, facilitated more than 18 million transactions, and supported over 3.7 million families while empowering 1.5 million officials to succeed.Designed with every stakeholder in mind, our platform provides:Centralized tools that adapt to your needs.User-friendly features built for efficiency.Trusted support from a team that understands your challenges.Arbiter doesn’t just provide solutions — we redefine what’s possible in program management. Join us as we continue to lead the way into the next era of innovation, ensuring your organization thrives with tools that are built to make a difference.At Arbiter, every feature is designed by you, for you.Our platform is the go-to choice for a wide array of leagues, schools, and organizations, celebrated for its intuitive design and superior customer service. At Arbiter, we are committed to optimizing operations and improving the experiences of all involved stakeholders.Trusted by thousands of leagues, schools and organizations, our all-in-one platform stands out for its user-centric design and dedicated customer support!Step into the next era of athletic and program management with ArbiterSports, where every innovation is crafted by you, for you, ensuring a seamless and engaging experience tailored to meet the unique needs of every stakeholder!

    Founded in 1984
    Sandy, Utah, USA
    369 employees (11 in marketing)

    Traffic Signals

    Monthly Visitors
    425.3K
    Traffic Source Mix
    Search
    7.1%
    Direct
    78.6%
    Referral
    14.2%
    Social
    0.1%
    Paid
    0%

    Headcount Trend

    Current headcount: ~369

    Marketing Team

    Marketing Team Size
    7 (2% of company)

    Funding

    Last Raise
    Debt Financing, 6 years ago

    Funding History

    • Feb 2020
      Debt Financing
    • Aug 2017
      Private Equity

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