Growth Marketing, Content Marketer (Summer Intern)(NYC) at Medidata Solutions | USA

Medidata Solutions

Growth Marketing, Content Marketer (Summer Intern)(NYC)

USA (On-site)

Salary Not AvailableIntern/New GradVolunteer

Posted 4 months ago

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Job Summary

Lead the creation of compelling life sciences content and demand-gen messaging for multi-channel campaigns while using AI to accelerate production.

Own copy across emails, blogs, case studies, landing pages, and ads for demand-gen impact.
Must-have: Exceptional writing and ability to simplify complex B2B concepts.
Standout: AI-native with LLMs to accelerate content creation and tooling like Eloqua/Salesforce.

Job Description

Responsibilities

Medidata is looking for a storyteller with a growth mindset. We are looking for an exceptional writer and aspiring marketer to help define how we speak to the life sciences industry. In this role, you will blend the art of compelling copywriting with the science of data-driven demand generation to drive real business impact. In partnership with the Growth marketing leads: - Master the Message: Draft, edit, and optimize high-impact copy for email nurture tracks, blogs, case studies, landing pages, and digital ads. Contribute to landing page creation and A/B testing to enhance conversion rates for demand generation campaigns. - Drive Multi-Channel Growth: Collaborate with growth on the paid media plans to support tests of our message and how they are performing by channel (e.g. Google Ads, direct channels) aiding to determine what messages are resonating by audience. - Leverage Next-Gen Tech: Utilize Generative AI and LLMs to accelerate content creation, iterate on messaging variations, and build productivity workflows that keep the team moving fast. - Analyze & Optimize: Work with Growth Marketers to analyze campaign data, dissect A/B test results from landing pages, and generate actionable insights to refine our messaging. Leverage marketing automation tools (e.g., Eloqua) and our Customer Relationship Management (CRM) system (Salesforce) to manage leads and track campaign performance. - Competitive Intelligence: Observe industry trends, competitor strategies, and emerging technologies in the clinical trials space.—tracking competitor strategies and emerging trends share insights to influence messaging to ensure Medidata remains distinct and compelling.

Requirements

Currently pursuing an MBA in Marketing, Communications, English or Business. An exceptional writer - ability to take complex B2B concepts and turn them into clear, compelling and professional copy (be prepared to share writing samples). AI-Native: comfortable using LLMs (ChatGPT, Claude, Gemini, etc) as a level for creativity and productivity in a professional setting. Proficient in Microsoft Office Suite (Word, Excel, PowerPoint) or Google Workspace tools. Detail-oriented with excellent organizational and time management skills. Self-motivated, eager to learn, and comfortable working in a fast-paced, data-driven environment.

Preferred

Familiarity with marketing tools like Eloqua, Google Analytics, or LinkedIn is a plus, but your ability to learn systems quickly is what matters most. Experience utilizing Gen AI for creation of messaging, development of productivity tools.

Medidata Solutions

3.8 Glassdoor

Medidata is powering smarter treatments and healthier people through digital solutions to support clinical trials. Celebrating 25 years of ground-breaking technological innovation across more than 36,000 trials and 11 million patients, Medidata offers industry-leading expertise, analytics-powered insights, and one of the largest clinical trial data sets in the industry. More than 1 million registered users across approximately 2,300 customers trust Medidata’s seamless, end-to-end platform to improve patient experiences, accelerate clinical breakthroughs, and bring therapies to market faster. A Dassault Systèmes brand (Euronext Paris: FR0014003TT8, DSY.PA), Medidata is headquartered in New York City and has been recognized as a Leader by Everest Group and IDC.

Founded in 1999

USA

2.9K employees (141 in marketing)

www.medidata.com

66% recommend to a friend

51% CEO approval