Responsibilities

• Own and improve the end-to-end growth funnel — from first touch to qualified pipeline
• Design and run experiments across channels (paid, lifecycle, landing pages, outbound support)
• Analyze performance data to identify bottlenecks and opportunities in the funnel
• Build, test, and iterate on messaging based on real customer behavior
• Partner closely with sales to improve lead quality and conversion
• Work with product to improve onboarding, activation, and user experience
• Identify and scale new acquisition channels that can drive sustainable growth
• Bring structure to growth: define metrics, track performance, and make decisions based on data

Requirements

• Bachelor’s or Master’s degree in marketing, business or related field
• 3–6 years of experience in growth, performance marketing, or demand generation
• Background in B2B SaaS, adtech, martech, or data-driven products
• Strong analytical mindset — you’re comfortable working with data and making decisions from it
• Experience running experiments (A/B testing, funnel optimization, channel testing)
• Ability to move quickly, prioritize effectively, and execute without heavy structure
• Strong ownership — you don’t wait for direction, you identify problems and solve them