Responsibilities

• Common responsibilities include (but are not limited to):
• Email and lifecycle marketing as the central engine: newsletters, lifecycle automations, segmentation, A/B testing across subject lines, copy, CTAs, send times, and offers. For several of our brands, email is the highest-leverage channel and the place where the biggest wins live.
• Conversion rate optimization across landing pages, sign-up flows, pricing pages, and checkout. Hypothesis, test, read, decide.
• Content and copy production: blog posts, landing pages, email copy, lead magnets, social content. Shipped at velocity with AI leverage.
• Social presence on the channels that matter for your brand. Platform-native treatment, hooks, formats, and pacing tuned to where the content lives.
• Marketing automation workflows in n8n, Make, Zapier, or equivalent. Connecting your tools into systems that run without you.
• Weekly analytics review across GA4, email platform reporting, and channel dashboards. Identifying what is working, iterating on what is not, bringing data-backed ideas to leadership.
• Working closely with the brand General Manager, product team, support, SEO, and the central Awesome Motive growth team.

Requirements

• Operator background. 5+ years of growth marketing as the only or founding marketer at a B2B SaaS, or as the operator inside a small growth team where you owned full execution.
• Real AI-augmented work. Specific workflows, specific tools used daily, specific outputs that AI made possible. Not "I use ChatGPT for research" but real systems.
• Email and lifecycle depth. You have owned an email program at a SaaS company. You know the metrics that matter and have shipped programs that moved them.
• CRO chops. You have run real experiments on real pages with real data. You can talk through your wins and your losses.
• Full-stack execution. Copy plus landing page plus email plus campaign plus analysis. You can carry a piece of work from idea to live without waiting on anyone.
• Hungry over knowledgeable. You learn new tools quickly, drop old ones without ego, and treat your skill stack as something you upgrade continuously.
• Sharp communication. You work async with US-based teams daily. Your writing is clear, your updates are concise, and you communicate without needing a meeting.
• Time zone. Minimum 9 AM to 1 PM EST overlap. Some brands have tighter overlap requirements.
• If your strongest work happened inside a small growth team rather than truly solo, and you owned a meaningful slice end to end, tell us how the work happened and we will figure it out together. The bar is real execution ownership, not titles.

Preferred

• Public proof of your AI-augmented work. A newsletter, YouTube channel, X presence, Substack, podcast, or personal site where you have written about or demonstrated your workflow.
• Zero-to-one experience. You have built an audience, a brand, a community, or a product from nothing and grown it to meaningful scale.
• WordPress ecosystem familiarity. You can stand up a site, install plugins, and ask the right questions. Several of our brands serve WordPress site owners, so this helps.
• Specific revenue or growth wins. Numbers you can point to: ARR contribution, conversion lift, list growth, audience growth, revenue per send improvements.
• A point of view on where marketing is going as AI continues to reshape the function, and proof you are actively investing in that direction.

Benefits

• Competitive Salary.
• Term Life Insurance and Accidental Death & Dismemberment for all full-time team members during their employment.
• Health, Dental, and Vision Insurance benefits for full-time U.S. employees.
• Health Insurance benefits for all employees in Argentina, Brazil, Egypt, India, Indonesia, Jamaica, Kenya, Mexico, Nepal, Nigeria, Pakistan, Philippines, Poland, Romania, Serbia, Spain, and Ukraine.
• Work from your home. We’re spread out all over the world – United States, Canada, Ukraine, India, Pakistan, Singapore, and more.
• Flexible PTO after 90 days of employment. We encourage employees to take the time they need for a vacation, stay healthy, and spend time with friends and family.
• Holidays (based on your location)
• Paid Parental Leave.
• We happily provide or reimburse software you’ll need as well as books or courses that promote continued learning.
• We cover all costs of company travel (including our annual all-company retreat and mini-team meetups).