Growth Lead

New York City, NY (Hybrid)

$150K/yr – $180K/yrSenior LevelFull time

Posted 11 days ago

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Job Summary

Own and scale Passionfroot’s full growth engine across inbound, outbound, content, social, events, webinars, and partnerships, building repeatable systems and rigorous measurement.

  • Drive end-to-end growth across channels, experiments, and attribution
  • Build scalable processes and clear reporting for what works
  • Collaborate closely with founders to define the GTM motion and enable fast execution

Job Description

Responsibilities

  • Own the full growth engine end-to-end — inbound, outbound, content, social, events, webinars, and partnerships — not just a single channel
  • Build and scale the systems for a repeatable motion
  • Design and run experiments to improve activation and conversion
  • Build attribution and reporting so the team knows what's actually working and why

Requirements

  • Strong growth background at a high-growth B2B SaaS or marketplace startup
  • Experience owning growth end-to-end, not just a single channel
  • Marketplace or two-sided platform growth experience is a strong plus — you understand that demand and supply both need active management
  • Comfortable taking an ad hoc, founder-run process and turning it into a system others can run, not just layering more channels on top of the chaos
  • Comfortable operating with imperfect data and moving fast anyway
  • Sharp analytical instincts paired with strong creative/marketing judgment
  • Hands-on operator who is happy building from scratch and getting into the weeds early
  • Strong communicator who can represent the company credibly and compellingly
  • High ownership and ability to operate with speed

Benefits

  • 100% health insurance premium coverage
  • 21 days PTO
  • Flexible hybrid (New York-based)
  • Team off-sites - Barcelona, Mallorca, South of France, Berlin
  • Latest Apple hardware
Passionfroot logo

Passionfroot

Passionfroot helps marketers to scale their go to market with content partnerships and creators to run and manage their brand partnerships in one place.

Founded in 2022
Berlin, Berlin, DEU
23 employees (5 in marketing)

Traffic Signals

Monthly Visitors
107.9K
Traffic Source Mix
Search
38.1%
Direct
46.8%
Referral
9.9%
Social
3.9%
Paid
1%

Headcount Trend

Current headcount: ~23

Marketing Team

Marketing Team Size
3 (13% of company)
Marketing Roles Posted (Last 30 Days)
4