Growth & Brand Lead

USA (Remote)

$160K/yr – $220K/yrSenior LevelFull time

Posted 6 hrs ago

Job Summary

Own the company’s editorial voice and content strategy from research through distribution, shaping narratives, campaigns, and scalable workflows that grow reach and engagement.

  • Own the editorial point of view and public voice
  • Turn insights into clear narratives and creative work
  • Build content systems and distribution loops across channels

Job Description

Responsibilities

  • Define and protect the company’s editorial point of view and public voice.
  • Turn customer insights, product knowledge, market changes, and raw founder ideas into clear narratives and memorable creative work.
  • Grow organic reach, social audiences, impressions, and meaningful engagement.
  • Build repeatable content franchises and distribution loops across video, social, editorial, and other high-leverage channels.
  • Produce research-driven and data-informed content about careers, work, and AI.
  • Make the company’s products tangible through product stories, customer stories, education, useful tools, and demonstrations.
  • Develop campaigns around product launches, job-market changes, AI, ambition, and the future of work.
  • Help the founder and broader team communicate more clearly and consistently without removing their individual personalities.
  • Create an operating system for research, creation, editing, publishing, repurposing, measurement, and learning.
  • Build automated workflows that increase creative output and distribution capacity without lowering the quality bar.

Requirements

  • You are already highly skilled in at least one relevant discipline and remain deeply motivated to improve.
  • You have a strong appetite for new tools, formats, technologies, and ideas.
  • When something powerful emerges, you experiment with it rather than waiting for a formal rollout or course.
  • You are deeply engaged with AI but have not lost sight of the people using it.
  • You understand technology well enough to create original work about it and have the empathy to focus that work on human possibility.
  • You are both creative and technically curious.
  • You are comfortable working with systems, APIs, data, prompts, automation, and unfamiliar interfaces.
  • You have strong creative judgment and can recognize when an idea is sharp, a sentence is flat, or a campaign feels forced.
  • You take ownership and do not interpret a lack of instructions as a lack of opportunity.
  • You think in systems and want to understand why something worked so that it can be repeated and improved.
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Bedrock Talent

Founded by a seasoned talent acquisition leader with deep experience in early- and growth-stage venture-backed startups, Bedrock Talent partners with founders on their most complex hiring challenges. We operate as a zero–ramp-up talent acquisition partner, delivering high-impact recruiting support from day one, helping companies connect with exceptional talent through high-quality, scalable recruiting efforts.

Founded in 2025
Austin, Texas, USA
1 employees

Salaries

Posted range

$160K/yr – $220K/yr

Taken straight from the job posting.

See all Bedrock Talent salaries

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Growth & Brand Lead

Bedrock Talent · USA · Remote