Responsibilities

• Manages day-to-day campaign maintenance across Google Ads (Search, Display, YouTube, and Local Services Ads) for a portfolio of home service clients
• Monitors campaign performance daily, identifies issues, and implements optimizations within established processes and guidelines
• Conducts keyword research, negative keyword maintenance, audience refinement, and bid adjustments to keep campaigns performing within target ranges
• Builds and QAs new campaigns and ad groups according to Leadhub's account structure standards. Accuracy at build is non-negotiable
• Manages Local Services Ads profiles including verification, review management, budget pacing, and lead quality monitoring
• Tracks and manages budget pacing across all assigned accounts, flagging variances to the Media Director before they become problems
• Pulls and prepares performance reports for account executives to present to clients. Data needs to be clean, accurate, and ready to use
• Partners with the creative team on ad copy and asset needs, providing Google Ads-specific guidance on specs, character limits, and requirements
• Documents campaign changes, tests, and performance notes consistently so account history is always current and accessible
• Monitors Google Tag Manager, conversion tracking, and Google Analytics configurations to ensure data integrity across accounts

Requirements

• 2-5 years of hands-on experience managing Google Ads campaigns, not just overseeing them
• Deep working knowledge of Google Ads across Search, Display, YouTube, and Performance Max
• Experience managing Local Services Ads is a strong plus
• Proficiency in Google Analytics 4, Google Tag Manager, and conversion tracking setup and QA
• Strong understanding of paid media performance metrics: ROAS, CPA, CTR, CPM, Conv. Rate, impression share
• Experience managing monthly budgets of $10K or more across multiple client accounts simultaneously
• High attention to detail. You catch your own mistakes before anyone else does
• Comfortable working within established processes and account structures. You follow the system and flag it when the system needs updating
• Able to manage a high volume of accounts without losing accuracy. You build time into your day for the work that needs to get done right
• Actively uses AI tools in your day-to-day work and understands where they help and where they need to be checked

Preferred

• Experience with Meta Ads Manager or Microsoft Ads is a plus
• Working knowledge of Swydo, TrueClicks, or ClickCease is a plus
• Experience in home services, trades, or local service advertising is a plus

Benefits

• Competitive salary commensurate with experience
• Health benefits and 401K
• Flexible work environment: in-office, remote, or hybrid
• A defined role with clear processes, real account ownership, and a team that values getting it right over moving fast
• Room to grow your Google Ads expertise. The path from Specialist I to Specialist II to Lead is built on demonstrated platform mastery, not politics