Devbytes Technologies Inc

Google Ads Contractor (B2B SaaS / FinTech)

San Jose, CA (Hybrid)

$40/hr – $43/hrIntern/New Grad5+ years expContract

Posted 4 months ago

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Job Summary

Drive end-to-end Google Ads management for a B2B SaaS/FinTech-focused role across Search, Display, YouTube, and Performance Max to generate leads and pipeline growth.

  • Own campaigns across Search, Display, PMax, and YouTube to deliver leads
  • Must-have: 3–5+ years on Google Ads with GA4, Editor, and bidding strategies
  • Standout: FinTech/SaaS/B2B background with cross-channel budgeting and BI tooling

Job Description

Responsibilities

  • Manage and optimize Google Ads campaigns across Search, Display, Performance Max, and YouTube
  • Execute campaign setup including ad groups, keyword research, negative keywords, bidding strategies, and ad copy
  • Continuously monitor and improve campaign performance to drive lead generation and pipeline growth
  • Analyze data using Google Ads, Google Analytics (GA4), Salesforce, and Tableau
  • Conduct A/B testing for ads and landing pages to improve conversion rates
  • Identify trends in performance data and recommend optimization strategies
  • Manage and track campaign budgets across multiple channels
  • Collaborate with paid media teams on campaign execution and reporting
  • Stay updated on Google Ads updates, algorithm changes, and industry trends

Requirements

  • 3–5+ years of hands-on experience managing Google Ads campaigns
  • Strong expertise in:
  • Search, Display, Performance Max, and YouTube Ads
  • Google Ads Editor
  • Keyword research & bidding strategies
  • Proven analytical skills with a data-driven approach to optimization
  • Experience with Google Analytics (GA4)
  • Proficiency in Excel or Google Sheets for data analysis
  • Prior experience in B2B marketing (preferably SaaS)
  • Background in FinTech or financial/accounting domain

Preferred

  • Experience with Microsoft/Bing Ads
  • Exposure to Tableau or other BI/reporting tools
  • Strong skills in:
  • Landing page optimization
  • Ad copywriting
  • A/B testing

Benefits

  • 401(k)
  • Dental insurance
  • Health insurance
  • Life insurance
  • Vision insurance