Go-to-Market - Louisville, KY, USA
Speechify
Louisville, KY (Remote)
$150K/yr - $200K/yrIn-houseFull-timeSenior level3+ years exp.
11 hrs ago
Go-to-Market Strategy Lead- Automotive & Industrial Equipment
Waltham, MA (On-site)
$132K/yr – $158K/yrSenior LevelFull time
Posted 1 month ago
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Job Summary
Own multi-year GTM strategy for enterprise, mid-market, and partner channels while turning market signals into account-level plays that Sales can act on next quarter.
- GTM Planning: Build cross-portfolio plans that translate macro trends into concrete opportunities and channel bets.
- Market & Competitive Sensing: Track shifts in industries, competitor moves, and customer signals to shape the field-facing toolkit and messaging.
Job Description
- Build the GTM plan. Define annual and 3–5 year growth strategies across direct enterprise, mid-market, and partner-led channels.
- Read the market. Translate macro trends — EV transition, AI in engineering, supply chain reshoring, the NVIDIA ecosystem — into specific opportunities for our portfolio.
- Track the competition. Monitor competitor moves and market positioning, then bring fresh recommendations to Sales leadership before they ask.
- Equip the field. Make sure sellers and partners have the materials, training, and air cover they need to win, including targeted marketing campaigns you\'ll help shape.
- Measure and pivot. Own the metrics for whether the strategy is working, and call the audibles when it isn\'t.
- Bring the customer voice in. Synthesize account feedback into the next version of the plan.
Dassault Systèmes
Dassault Systèmes is a catalyst for human progress. Since 1981, the company has pioneered virtual worlds to improve real life for consumers, patients and citizens. With Dassault Systèmes’ 3DEXPERIENCE platform, 370,000 customers of all sizes, in all industries, can collaborate, imagine and create sustainable innovations that drive meaningful impact. For more information, visit: https://www.3ds.com
Traffic Signals
Monthly Visitors
3.9M
Monthly Google Ads Budget
$111.7K
Traffic Source Mix
Search
28.4%
Direct
57.1%
Referral
12.6%
Social
1.3%
Paid
0.6%
Headcount Trend
Current headcount: ~27.1K
Marketing Team
Marketing Team Size
880 (3% of company)
Median Career Experience
18 years
Median Tenure
11 years
Marketing Roles Posted (Last 30 Days)
4
People
Marketing Leadership
Alicia Brown
Vice President, Experiential Marketing, Medidata, Dassault Systèmes
At the company for 6 years 6 months
Rosemary Gillespie Grabowski
VP, Global Marketing Operations
At the company for 18 years 7 months
Rani Richardson
CATIA Growth Marketing Director
At the company for 19 years 8 months
Kyle Herring
ENOVIA Brand Marketing Director
At the company for 16 years 2 months
