Go to Market Engineer

San Francisco, CA (Hybrid)

$140K/yr – $250K/yrMid Level2+ years expFull time

Posted 4 weeks ago

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Job Summary

Own multi-touch outbound and data-driven optimization for high-value accounts, aligning GTM tooling to accelerate self-sourced pipeline.

  • Growth Infrastructure: Run multi-touch outbound across CRM and data systems, measure progress, and optimize touch timing.
  • Pipeline Reengagement: Re-engage event-driven prospects with creative sequences and retargeting to accelerate conversion.
  • Account Segmentation: Segment accounts and personas to tailor outreach and improve engagement across channels.

Job Description

Responsibilities

  • Run multi-touch outbound across a curated set of high-value accounts (email, LinkedIn, selective calls)
  • Re-engage event-driven pipeline (hundreds of high-intent prospects) using creative approaches beyond sequences
  • Leverage content and retargeting (e.g., LinkedIn posts, founder touchpoints) to drive engagement
  • Continuously test channels, messaging, and timing to improve conversion
  • Segment accounts and personas to drive more effective outreach
  • Use and configure GTM tools and data systems to track and optimize performance

Requirements

  • ~2+ years in SDR/BDR, growth, or GTM execution roles
  • Proven experience with outbound and self-sourced pipeline generation
  • Strong written communication and attention to detail
  • Comfortable using and learning technical tools (CRM, data, automation)
  • Ability to execute multi-touch, personalized outreach
  • Experience in early-stage or fast-moving environments

Preferred

  • Experience in FinTech or B2B SaaS
  • Exposure to retargeting, lifecycle, or growth marketing concepts
  • More technical background (e.g., CS degree or strong systems thinking)
  • Experience converting event or inbound interest into pipeline
  • Familiarity with persona-based segmentation and targeted GTM motions
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talentpluto

B.TECH stands as a dynamic Egyptian narrative embodying innovation, expansion, and influence. Our story began in 1997 with the introduction of Egypt's first electronics retail concept, we pride in our unrivaled position, with a wide network of over 175 stores across Egypt. Our success is underlined by leading the digital retail revolution in the Middle East and introducing our unique financing solutions, which have played a pivotal role in gaining unparalleled popularity among the Egyptian market, which positioned us as the number one choice for consumers and cemented our status as a powerhouse of innovation and market expansion. Our dedicated team, now over 5k strong, reflects our strong growth strategy centered on digital transformation, technology integration, and achieving success across a variety of dynamic, high-growth business sectors.

Founded in 1997
Nasr City, Cairo, EGY
4.2K employees (216 in marketing)

Traffic Signals

Monthly Visitors
9.2M
Traffic Source Mix
Search
23.2%
Direct
52.6%
Referral
16.8%
Social
6.8%
Paid
0.4%

Headcount Trend

Current headcount: ~4.2K

Marketing Team

Marketing Team Size
183 (4% of company)
Marketing Roles Posted (Last 30 Days)
8