Responsibilities

• Serve as the primary global voice of Grown Alchemist across all social channels, with a focus on building the US audience.
• Proactively engage with our community, responding to comments and DMs in a timely, brand-appropriate manner to build strong, authentic relationships.
• Support the global marketing team in managing our advocacy and influencer programs via the Duel (or similar) Platform, including identifying, onboarding, and nurturing relationships with brand advocates and micro-influencers.
• Monitor social conversations, trends, and sentiment to provide insights back to the global team.
• Own and manage the end-to-end content calendar for TikTok, Instagram, Pinterest & YouTube ensuring a consistent and elevated brand narrative.
• Develop a strategic content mix, including educational skincare science, brand storytelling, user-generated content, and trend-led creative.
• Collaborate closely with the in-house design team to brief and produce high-quality, engaging assets (static, video, GIFs) that align with our aesthetic.
• Create and edit short-form video content (TikTok/Reels) in-house, showcasing a strong sense of storytelling and an understanding of platform-specific trends.
• Track, measure, and report on key social media metrics (engagement, reach, growth, audience sentiment, advocacy program ROI) on a weekly and monthly basis.
• Use data and insights to continually optimize content strategy, posting schedules, and community engagement tactics.

Requirements

• Thrives in fast‑paced environments.
• Collaborative team player.
• Takes ownership.
• Entrepreneurial and strategic thinker.
• Results‑driven.
• Positive and energetic.

Preferred

• experience with influencer marketing or advocacy platforms (like Duel, Skeepers, etc.) is a significant plus.

Benefits

• Comprehensive PTO including holidays and Summer Fridays.
• Hybrid work schedule.
• Medical, dental, and vision coverage.
• 401(k) with a company match.