Global Product Marketer

Maplewood, MN (On-site)

$124K/yr – $152K/yrSenior Level5+ years expFull time

Posted 3 days ago

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Job Description

Responsibilities

  • Leading initiatives to improve the Scotch-Brite™ brand consumer KPI scorecard (mix, household penetration, buy rate, eCommerce penetration and growth), including timeline and cross-functional team leadership to implement impactful programs.
  • Collaborating with cross-functional and Area teams to drive sales & gross margin growth for assigned product lines; projects may include SKU rationalization, product and packaging changes, SOS updates, and price corridors or price increase recommendations.
  • Managing New Product Introduction (NPI) efforts, partnering with Insights, R&D, Finance, Portfolio Innovation and Marketing Communications team members to develop all deliverables needed for the Gate process and define a strong business case for the programs.
  • Contributing to the Scotch-Brite™ brand global marketing planning process, including ongoing market and competitive analyses as key inputs to the plan. Updating needed information for the Quarterly Portfolio Action Meeting.
  • Analyzing market and business performance as directed, providing consumer insights into the monthly Quality, Complaints, Ratings and Reviews Meeting and contributing to the planning and execution of the business plan to hit financial targets over the strategic plan horizon and ensure the health of the product portfolio.

Requirements

  • Bachelor’s degree or higher (completed and verified prior to start)
  • Five (5) or more years of marketing, strategy creation, business operations, new product development/commercialization, and/or project management in a private, public, government or military environment

Preferred

  • MBA or graduate degree in marketing, strategy, business development or other related field from an accredited institution
  • Ten (10) or more years of marketing, strategy creation, business operations, new product development/commercialization, and/or project management across a cross-functional team in a private, public, government or military environment
  • Previous experience in the Consumer Packaged Goods (CPG) industry
  • Knowledge or experience in a variety of consumer retail channels
  • Ability to leverage quantitative and qualitative data to understand consumer behaviors and trends
  • Experience working in a global environment across multiple countries
  • Skills include self-drive, analytical abilities, cross-functional leadership, excellent communication and presentation skills

Benefits

  • 3M offers many programs to help you live your best life – both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope.
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Founded in 1902
St Paul, Minnesota, USA
67K employees (4,654 in marketing)
0% recommend to a friend

Traffic Signals

Monthly Visitors
2.3M
Monthly Google Ads Budget
$114.6K
Traffic Source Mix
Search
58%
Direct
33.1%
Referral
7%
Social
1%
Paid
0.9%

Headcount Trend

Current headcount: ~67K

Marketing Team

Marketing Team Size
3,703 (6% of company)
Median Career Experience
18 years
Median Tenure
11.5 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$5M
Last Raise
$5M
Grant, 2 years ago

Funding History

  • Mar 2024
    Grant • $5M

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