Media Buyer
High Impact Dealer
USA (Remote)
AgencyFull-timeMid level4+ years exp.
10 hrs ago
Global Paid Media Specialist
Louisville, CO (On-site)
$75K/yr – $90K/yrSenior Level3+ years expFull time
Posted 3 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Drive global paid media strategy and multi-country campaigns across Google, Meta, and other channels for Gaia.
- Must-have: 3–5+ years of hands-on global paid campaigns, GA4/GTM, and multi-market budgets
- Standout: Multilingual (French, German, Spanish) and cross-market insights to scale high performers
Job Description
Responsibilities
- Global Campaign Paid Media Strategy & Execution
- Plan, ship, and manage multi-country campaigns via agency partners across Google Ads (Search, Display, Performance Max, YouTube)
- Meta Ads (Facebook & Instagram)
- Additional relevant paid channels as needed
- Develop localized campaign structures aligned to regional goals and metrics
- Ensure proper tracking and attribution setup (GA4, GTM, conversion events, offline conversion imports)
- Oversee language localization of ad copy and messaging (French, German, Spanish)
- Manage budget allocation across markets based on performance and growth opportunity
- Monitor daily performance across global accounts and proactively optimize toward CTR, conversion rate, CPA, ROAS, LTV, and other digital media metrics
- Serve as the strategist for structured A/B testing across Creative, Ad copy, Landing pages, Audience segmentation
Requirements
- 3–5+ years hands-on experience managing paid digital campaigns globally in key markets for france, germany, and spain (or US /hispanic equivalent)
- Experience managing multi-country or international campaigns
- Advanced proficiency in Google Ads
- Meta Ads
- Influencer Ads/Whitelisting
- Strong knowledge of Google Analytics 4
- Google Tag Manager
- Meta
- Online Media overall
- Conversion tracking and attribution modeling
Preferred
- Experience in multi-location or international media/marketing agency
- Familiarity with CRM integrations, campaign processes, and conversion tracking
- Experience scaling performance campaigns internationally
Gaia, Inc.
Gaia is the world's largest member-supported streaming platform dedicated to the expansion of consciousness — available in 185 countries and growing.We sit at the intersection of ancient wisdom and modern technology, offering an ever-growing library of over 10,000 ad-free films, documentaries, and original series. From guided yoga and meditation to cutting-edge explorations of human transformation, longevity, and science, our content is curated for the curious and the seekers — people who believe there's more to the story.Available on Gaia.com, Gaia App, Apple TV, iOS, Android, Roku, Chromecast, Amazon Prime Video, Samsung, LG, and Comcast Xfinity, Gaia meets members wherever they are.Dare to wonder.
Founded in 1988
Louisville, Colorado, USA
225 employees (77 in marketing)
