Global Media Manager

New York City, NY (Hybrid)

$95K/yr – $115K/yrSenior Level7+ years expFull time

Posted 5 days ago

Job Summary

Own the global media strategy and lead performance across Luxury brands, coordinating with analytics, agencies, and cross-functional teams to drive ROI and growth for DTC brands.

  • Own global media strategy, ROI optimization, and cross-functional collaboration
  • Lead relationships with analytics partners and media agencies
  • Oversee performance measurement and post-campaign analyses for multiple brands

Job Description

Responsibilities

  • Global Media Strategy & Leadership
  • - Develop and implement the Global Media strategy across all platforms and designated brands.
  • - Support Global Marketing teams to scale worldwide investments for strategic planning and, where relevant, challenge market discrepancies.
  • - Collaborate internally with Brand Marketing teams to ensure Media is a contributor to brand growth and ROI.
  • - Oversee DTC brands Kylie Cosmetics & Philosophy, collaborating with key global and local stakeholders to ensure local market strategies and plans align with global guidelines.
  • - Contribute to first-to-market innovation opportunities across digital partners.
  • Analytics, Data & Performance
  • - Be responsible for owning key relationships across Analytics Excellence & Performance.
  • - Accountable for delivering against business goals and objectives, ensuring the best possible ROI.
  • - Continually communicate and evaluate progress against key metrics while identifying opportunities to optimize performance.

Requirements

  • 4-year Undergraduate Degree in Marketing, Media or Related Field
  • 7+ years in media with agency background and significant time spent in media strategy across all media channels (but especially CTV and Digital)
  • Managed media budgets across multiple brands/sub-brands, client or agency side
  • Strong knowledge of digital media landscape and current/emerging platforms & technologies
  • Substantial experience with digital media strategy and activation to build synergies with Ecom and Eretail teams
  • Skilled with numbers including Microsoft Excel expertise and analytical mindset
  • Global and beauty experience appreciated
  • Strong interpersonal, negotiation and communication skills, ability to present to leadership
  • Track record of creating and executing a Global Media strategy answering business objectives
  • Strong understanding of the KPIs to optimize media performance
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coty

3.6 Glassdoor

Since 1904, Coty has fearlessly pioneered innovation across the beauty industry. We have a reputation for breaking new ground; a history of ‘firsts’ and ‘bests’ that has laid the foundation for the industry as we know it today. For over a century, our brands have been empowering people to express themselves and create their own vision of beauty. It’s a legacy we’re proud to own and grow. We work hand-in-hand with our people, our partners and our customers. Together, we unleash every vision of beauty. We stand for the beauty of diversity and the diversity of beauty - celebrating and inspiring all the expressions of beauty that exist and that will exist. We honor you, and we honor our planet. We create Beauty That Lasts. A beauty that is both good to people and the world. Our mission is to create a forward thinking beauty; Products that provide new, innovative and simply better science based solutions. Let’s keep making over the beauty world TOGETHER.

Founded in 1904
Amsterdam, North Holland, NL
12K employees (2,245 in marketing)
63% recommend to a friend
76% CEO approval

Salaries

Posted range

$95K/yr – $115K/yr

Taken straight from the job posting.

See all coty salaries

Funding

Total Funding
$3.5B
Last Raise
$900M
Post IPO Debt, 5 months ago

Funding History

  • Oct 2025
    Post IPO Debt • $900M
  • May 2024
    Post IPO Debt • $541.2M
  • Sep 2023
    Post IPO Equity

Traffic Signals

Monthly Visitors
196.5K
Traffic Source Mix
Search
42.3%
Direct
41.2%
Referral
9.1%
Social
6%
Paid
0.9%

Headcount Trend

Current headcount: ~12.5K

Recent News

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Global Media Manager

coty · New York City, NY · Hybrid