Global Industry Marketing Lead

Westminster, CO (On-site)

$106K/yr – $145K/yrSenior LevelFull time

Posted 13 days ago

Job Summary

Own and orchestrate the global marketing strategy for survey and mapping audiences, partnering with GTM, product, and sales to translate technology into compelling value across owned, paid, and earned channels while leading integrated programs and demand generation to build a healthy pipeline.

  • Own cross-functional alignment across global product, sales, regional, and executive stakeholders
  • Drive end-to-end B2B marketing, including messaging, content, and events
  • Guide complex marketing initiatives from strategy to execution across multiple channels

Job Description

Responsibilities

  • Architect and execute the global marketing strategy for our survey and mapping audiences, directly aligning initiatives with core business goals. - Partner across GTM, product, and sales teams to translate complex technology into compelling value propositions across owned, paid, and earned media channels. - Lead high-visibility integrated programs spanning digital campaigns, high-touch events, and thought leadership. - Design and deploy demand generation strategies to attract, nurture, and convert qualified leads for a healthy pipeline. - Cultivate cross-functional consensus and build collaborative relationships across global product, sales, regional, and executive stakeholders.

Requirements

  • - Proven end-to-end B2B marketing expertise spanning campaign development, messaging, content creation, and events. - Agile learner with a curious mindset, capable of rapidly mastering new technical ecosystems and customer pain points. - Outstanding cross-functional navigator who excels at influencing without authority in complex matrix environments. - Master storyteller adept at converting technical features into benefit-driven messaging for targeted audience. - Proactive, self-directed work ethic with experience collaborating across global time zones.

Preferred

  • - Experience driving marketing strategies within the geospatial, surveying, mapping, or AEC sectors. - Familiarity with enterprise-level lead conversion and demand generation frameworks.
Trimble Inc. logo

Trimble Inc.

4.0 Glassdoor

Trimble is a global technology company that connects the physical and digital worlds, transforming the ways work gets done. With relentless innovation in precise positioning, modeling and data analytics, Trimble enables essential industries including construction, geospatial and transportation. Whether it's helping customers build and maintain infrastructure, design and construct buildings, optimize global supply chains or map the world, Trimble is at the forefront, driving productivity and progress. For more information about Trimble (Nasdaq: TRMB), visit: www.trimble.com.

Founded in 1978
Broomfield, Colorado, USA
10K employees (540 in marketing)
78% recommend to a friend
88% CEO approval

Salaries

Posted range

$106K/yr – $145K/yr

Taken straight from the job posting.

See all Trimble Inc. salaries

Funding

Total Funding
$1B
Last Raise
$1B
Post IPO Debt, 3 years ago

Funding History

  • Dec 2022
    Post IPO Debt • $1B
  • Jan 2002
    Post IPO Equity • $19.2M

Traffic Signals

Monthly Visitors
10.5M
Monthly Google Ads Budget
$666.2K
Traffic Source Mix
Search
24.5%
Direct
70.6%
Referral
3.8%
Social
0.8%
Paid
0.4%

Headcount Trend

Current headcount: ~10.2K

Recent News

Trimble Inc. logo

Global Industry Marketing Lead

Trimble Inc. · Westminster, CO · On-site