Responsibilities

• Lead global go-to-market strategies and 360° activations for fragrance brands.
• Drive product launches and commercialization, from launch planning through market execution.
• Partner with Sales, Trade Marketing, Finance, Planning, Product Development, Packaging, Creative, PR and Digital teams.
• Develop global launch toolkits, merchandising guidelines and activation strategies for international markets.
• Support forecasting, pricing recommendations, inventory planning and portfolio optimization.
• Partner with Sales and Trade Marketing on retailer presentations and promotional strategies.
• Coordinate with regional markets to ensure global strategies and assets translate effectively into local execution.
• Monitor launch performance, identify best practices and contribute to global business reviews.
• Operate as a hands-on brand marketer , combining strategic thinking with detailed execution.

Requirements

• 5–10 years of marketing experience , ideally within Fragrance .
• Candidates from Beauty, Skincare, Cosmetics or Prestige Beauty will also be considered.
• CPG or retail product marketing experience is required.
• Strong experience in product launches, go-to-market and commercialization .
• Experience working across global or international markets .
• Strong cross-functional stakeholder management skills.
• Comfortable working in an international, matrixed and hands-on environment.
• Ability to combine strategic brand thinking with strong execution.
• Based in or able to commute to New York City under a hybrid model.
• Availability for international travel (approximately 20–35% ).

Preferred

• Direct fragrance marketing experience.
• Prestige/luxury brand experience.
• Experience working with EMEA markets.
• French language skills.