Responsibilities

• Lead product development initiatives, including new product development (NPD), existing product development (EPD), packaging updates, and commercialization activities.
• Drive the development and optimization of the brand’s digital ecosystem, ensuring seamless omnichannel experiences across healthcare professional, patient, and consumer touchpoints.
• Partner with U.S. marketing teams to translate global strategies into effective revenue-driving campaigns and activation plans.
• Collaborate with Scientific Affairs, Regulatory Affairs, Supply Chain, Operations and external agency partners to deliver compliant, science-based brand initiatives.
• Support development of global portfolio strategy, innovation pipeline planning, and global go-to-market frameworks.
• Monitor trends, performance data, market feedback, and customer insights to continuously optimize brand initiatives and digital engagement.
• Coordinate cross-functional and cross-market stakeholder alignment to ensure consistency and scalability of brand execution.

Requirements

• BS or Masters degree in Marketing, Business, Life Sciences, or a related field.
• Minimum 5 years experience in brand management, marketing, product development, or related commercial roles. Brand management experience working with markets outside the US is preferred.
• Experience managing complex cross-functional projects involving multiple stakeholders.
• Strong understanding of product innovation, digital marketing, omnichannel activation, and customer engagement strategies.
• Experience working with healthcare professional, patient, consumer, or health-focused brands is highly desirable.
• Strong analytical skills with the ability to translate data and insights into meaningful business actions.
• Excellent communication and stakeholder management skills.
• Ability to thrive in a fast-paced, evolving, and highly collaborative environment.

Preferred

• Experience in dietary supplements, probiotics, microbiome, healthcare, wellness, or consumer health industries.
• Experience supporting global brands across multiple markets.
• Knowledge of digital ecosystem development, eCommerce, or customer journey optimization.
• Familiarity with FDA and FTC marketing compliance environments.
• Curiosity for science-based innovation and emerging health trends.
• Passion for building customer-centric omnichannel brand experiences.

Benefits

• A strategic role with significant visibility and business impact.
• Opportunities to influence innovation and global growth initiatives.
• A collaborative and entrepreneurial culture that values new ideas.
• Professional development and career growth opportunities.
• Flexible remote working arrangements within the United States.
• The opportunity to contribute to meaningful health and wellness solutions that reach customers globally.