Responsibilities

• Develop and refine the brand’s promotional strategy to increase global impact, bringing innovative approaches and opportunities to achieve a bold, transformative ambition.
• Lead the implementation of prioritized tactics within the GSP and operational plan, ensuring timely execution, clear accountability, and alignment with brand objectives across markets.
• Craft and implement persuasive promotional materials and campaigns in alignment with the overarching brand strategy, with an emphasis on innovative thinking and flawless execution.
• Serve as a lead for digital innovation and AI implementation, identifying and applying AI tools and techniques to enhance marketing effectiveness, content development, customer engagement, executional efficiency, and insight generation across the omni-channel ecosystem.
• Analyze business performance and formulate strategic insights to leverage business drivers, optimize brand performance, and identify transformative pathways.
• For key strategic initiatives, lead the creation, rollout, and optimization of new marketing materials and tactics, ensuring they are embedded effectively into the GSP and broader operational planning process.
• Collaborate with markets to identify best practices, uncover needs and trends, and improve consistency of brand strategy execution through omni-channel tactics.
• Build and maintain strong relationships with enterprise cross-functional teams to ensure seamless execution and tracking of marketing activities and tactics.
• Work closely with alliance partners and internal stakeholders to support strong alliance management, ensuring strategic alignment, effective governance, coordinated execution, and delivery against shared brand priorities.
• Partner with relevant cross-functional teams, including commercial, medical, sales, market development, advocacy, and supply colleagues, to ensure brand plans are informed by market needs, evidence generation, and operational realities.

Requirements

• Bachelor’s degree, preferably in business, marketing, or the sciences .
• 5+ years of pharmaceutical commercial experience, including a robust understanding of the US market .
• Proven track record in developing and executing brand strategies and materials founded on insights and value propositions.
• Demonstrated experience in translating strategy into clear tactical implementation through brand plans, operational plans, and cross-functional delivery.
• Experience applying digital and AI-enabled tools to improve marketing effectiveness, execution, planning, or customer engagement.
• Demonstrated experience in financial competence and budget management.
• Experience in the respiratory and/or immunology therapeutic area.
• Experience engaging with external customers, such as key opinion leaders .
• Proven ability to strategically lead personal and non-personal tactic development and execution.
• Skilled in managing multiple projects across functional areas, working independently when appropriate, collaborating within teams, and serving as a sub-team lead when needed.

Preferred

• Strong critical thinking and problem-solving skills.
• Proven leadership and influencing skills to drive strategy adoption and execution.
• Proven leadership skills and the ability to collaborate in a matrix environment.
• Familiarity with applying AI tools and techniques to enhance marketing efficiency, content generation, insight development, and omni-channel execution.
• Experience contributing to or supporting alliance governance and partner coordination in a global or cross-market setting.
• Experience integrating commercial priorities with operational planning and supply-related considerations to enable effective execution.

Benefits

• Benefits offered included a qualified retirement program [401(k) plan]; paid vacation and holidays; paid leaves; and, health benefits including medical, prescription drug, dental, and vision coverage in accordance with the terms and conditions of the applicable plans.