Glashutte Original Marketing Manager at Swatch Group | New York, USA | $100K/yr – $120K/yr

Swatch Group

Glashutte Original Marketing Manager

New York, USA (Unknown)

$100K/yr – $120K/yrSenior Level10+ years exp

Posted 4 months ago

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Job Summary

Drive global luxury brand marketing strategy and campaigns across multiple channels, with leadership over plans, budgets, and cross-functional execution.

Must-have: 10+ years in corporate marketing for a global luxury brand.
Standout: Strong media relationships and cross-functional leadership.

Job Description

Responsibilities

Develops and implements strategic marketing plans to achieve corporate objectives for products and services.
Develops and manages marketing operating budgets.
Plans and oversees advertising and promotion activities including print, online, electronic media, and direct mail.
Lead the strategy and execution of marketing campaigns across digital, social, retail, and experiential channels to drive awareness.
Ensures effective control of marketing results, and takes corrective action to guarantee that achievements of marketing objectives fall within designated areas.
Oversees and evaluates market research and adjusts marketing strategy to meet changing market and competitive conditions.
Monitors competitor marketing activities.
Establishes and maintains relationships with industry influencers and key strategic partners.
Guides preparation of marketing activity reports and presents to executive management.
Establishes and maintains a consistent corporate image throughout all product lines, promotional materials, and events.

Requirements

BA or BS required with concentration in Marketing
10+ years of corporate Marketing experience for a global luxury brand
Strong relationships with advertising press and knowledge of all media types
Exceptional written, communication and presentation skills required
Experience working closely with senior level executives
Experience with interacting with international headquarters
Demonstrated successful experience with writing press releases, creating presentations and negotiating with media
Experience overseeing the design and production of print materials and publications
Commitment to working with shared leadership and in cross-functional teams
Proficiency in MS Office Suite: Outlook, Word, Power Point, Publisher, Excel

Benefits

Excellent medical, dental and vision insurance (eligible 1st of the month following 30 days, generous employer contribution)
Immediate participation in the 401(k) and 100% vested employer match after one year of employment
18 PTO days per year, 23 PTO after 5 years
7 days per year of extended paid time off for medical, parental and military leave
Holiday pay
Company paid life insurance and Long Term Disability
Voluntary Flexible Spending Account, Short Term Disability, Accident/Hospital Indemnity insurance
Employee product discount
Internal transfer and growth potential
$500 Employee Referral Bonus program

Swatch Group

Swatch Group is the world's number one manufacturer of finished watches. With its 16 watch brands, the Group is present in all price segments, and is also active in the manufacture and sale of jewelry, watch movements and components.Swatch Group unites, among other companies, the following watch brands under its roof: Breguet, Harry Winston, Blancpain, Glashütte Original, Jaquet Droz, Omega, Longines, Rado, Union Glashütte, Tissot, Balmain, Certina, Mido, Hamilton, Swatch and Flik Flak. The Group has a strong distribution and multi-brand retail net with two sophisticated boutiques under the name of Tourbillon and Hour Passion. Swatch Group is also an important player in advanced nanomechanical, nanoelectronic and Bluetooth technologies essential to watchmaking and other industries. The Group employs 32,500 persons in over 50 countries. In 2024 Net Sales amounted to CHF 6.74 billion.

Founded in 1983

Biel, Berne, CHE

20K employees (2,150 in marketing)

www.swatchgroup.com