Freelance, Social Media Management at Pulse Advertising | New York, USA

Pulse Advertising

Freelance, Social Media Management

New York, USA (Remote)

Salary Not AvailableIntern/New Grad2+ years expPart time

Posted 5 months ago

Job Summary

Drive TikTok-first content strategy and hands-on production for a brand-focused social program.

Own TikTok strategy, calendar, and performance reporting.
Must-have: 2+ years of hands-on social media with TikTok focus (creator/agency/brand).
Standout: Independent freelancer able to manage time and deliver proactively.

Job Description

Responsibilities

You develop and execute TikTok-first content strategies, defining platform-native formats, content pillars, and posting rhythms that build audience and drive engagement
You concept and produce content ideas that feel creator-led, trend-aware, and on-brand, contributing to both planning and hands-on execution
You monitor platform trends and algorithm shifts, proactively surfacing relevant opportunities and flagging what is gaining traction before it peaks
You collaborate closely with the internal team, contributing to briefings, content calendars, and performance reviews in a structured and reliable way
You track and report on content performance, translating data into clear observations and actionable recommendations for the account

Requirements

You bring 2+ years of hands-on social media experience with a clear TikTok focus, ideally from a content creator, agency, or brand-side background
You think in TikTok natively: you understand FYP mechanics, trend cycles, and the difference between content that converts and content that gets scrolled past
You are fluent in English at native or near-native level and communicate clearly and confidently in a professional context
You are comfortable working independently in a freelance setup, managing your own time, meeting deadlines, and staying proactive without close supervision
You actively use AI tools in your content workflow and are experienced with Canva, video editing tools, and social analytics platforms

Nice To Have

TikTok-first creator with strong instincts and the ability to move independently

Pulse Advertising

4.1 Glassdoor

We make advertising meaningful by giving people a sense of belonging - and we do that through building communities on social media. That is why what we do matters.We work with multi-national consumer brands at the headquarter, regional, and local market level. We are uniquely positioned for them through our international setup, globalised team structure, and deep social media expertise.With 10 offices worldwide, we are proud to serve some of the world’s most valuable companies - including Apple, BMW Mini, BlackRock, Kering, American Express, Estée Lauder, and many more.We are proud partners of all major social media platforms and have received numerous awards and industry recognition for the impact and creativity of our work.

Founded in 2014

Hamburg, Hamburg, DEU

144 employees (74 in marketing)

www.pulse-advertising.com

74% recommend to a friend