Responsibilities

• Develop engaging and creative content for various social media platforms to increase brand awareness and drive traffic.
• Collaborate with creative and marketing teams to create compelling visuals and copy that align with brand messaging.
• Monitor and analyze social media performance metrics to optimize content strategy and enhance audience engagement.
• Stay up to date with current social media trends and best practices to implement innovative strategies for growth.
• Engage with followers and respond to comments and messages to build relationships and maintain a positive brand image.
• Create and manage social media calendars to plan and schedule content ahead of time for consistent posting.
• Research industry trends and competitor strategies to identify opportunities for content differentiation.
• Utilize social media management tools to streamline workflow and enhance efficiency in content creation and posting.
• Develop and implement social media campaigns to support specific marketing goal and objectives.
• Collaborate with influencers and partners to amplify reach and drive brand awareness through strategic partnerships.

Requirements

• 3-4 years’ experience in social media and graphic design including experience in a fashion brand.
• Deep knowledge of social media trends, hashtags and engagement strategy.
• Ability to work with creative tools like Adobe

Preferred

• Connections with key social media plays, influencers, photographers, models, and stylists is a plus.
• Proven graphic designing experience with a strong portfolio of illustrations is preferred.
• Familiarity with design softwares and technologies (InDesign, Illustrator, Photoshop)

Benefits

• Associate Discount, Clothing Allowance & Sample Sales
• Commuter Benefit Program
• Our Office Space is located in Soho!
• Companywide events, outings, recognition programs, birthday celebrations & wellness initiatives