Freelance Marketing Analyst

Milwaukee, WI (Hybrid)

Salary Not AvailableFull time

Posted 3 months ago

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Job Description

FREELANCE MARKETING ANALYST
Bader Rutter is a leading B2B full-service marketing and advertising agency. We do more than measure marketing. We unlock insights that drive better, smarter and braver decisions. If you’re a data storyteller who loves turning numbers into action, this freelance marketing analyst opportunity is for you. Support a collaborative, curious team for which data and creativity work hand in hand to shape meaningful outcomes for our clients.
Who You Are
You’re a strategic thinker with a passion for digging in to data and finding the story. You enjoy using your analytics skills to solve real-world marketing challenges and can translate complex findings into insights anyone can understand. You thrive in fast-moving environments and are comfortable balancing multiple clients and projects at once. You’re skilled in both the science (SQL, Python) and the art of analytics (data storytelling, business impact), and you’re always eager to learn more.
What You’ll Do
  • Analyze multichannel marketing performance — across paid media, search, social, email and web — to drive optimization and uncover meaningful insights.
  • Partner with media, creative, account and strategy teams to create smart measurement strategies rooted in business outcomes.
  • Provide thought leadership through strategic point of views and performance analytics best practices.
  • Present and provide counsel to clients and internal stakeholders with confidence and leadership presence.
  • Coach fellow analysts and collaborate across teams to elevate our work.
  • Work hands-on with databases and tools to run custom analyses using SQL and Python and visualization platforms like Tableau.
  • Translate data into compelling, digestible recommendations for clients and internal teams alike.
  • Stay current with client-specific martech stacks, AI tools, and digital analytics platforms like Google Analytics or Adobe Analytics.
What You Bring
  • 3-4 years of experience in marketing analytics
  • Bachelor’s degree in math, statistics, marketing, computer science, economics or a related field (or equivalent experience)
  • Proficiency in Tableau, SQL and Python a must
  • Strong consulting and communication skills — you’re confident presenting to technical and nontechnical audiences
  • Experience working with relational databases and navigating marketing performance across digital ecosystems
  • Passion for experimentation, optimization and continuous learning
What We Offer
  • Freelance engagement of 20-30 hours per week, ongoing, based on needs
  • Opportunity to work across a wide range of industries and marketing challenges
  • Supportive and inclusive culture where analytics plays a critical role in shaping our work
Location: Ideal candidates will be based in Milwaukee and could come into the office on occasion as needed.
Bader Rutter logo

Bader Rutter

Ever notice how B2B agencies do demand and B2C shops do brand? At Bader Rutter, we do both, because brand and demand shouldn’t be either/or.Driving sales is critical but at any time, 95% of your audience isn't actively in the market. So we build brand into all of our demand driving work. So you're remembered during that critical 5% when your audience does want to buy.Just like sales and marketing, when brand and demand work together, they create a marketing multiplier. And those kinds of results made us the #1 U.S. B2B agency three of the last five years. Headquartered in Milwaukee with a Chicago office and employees working across 19 states, we’re a full-service agency that dreams big and plans meticulously. Our heritage lies in agriculture; but over time, we’ve navigated that world’s complexities, audiences and channels so well, we’ve grown. Today, we focus on adjacent categories like pet care and food and beverage, but our client partners span everything from insurance to the Milwaukee Bucks.Bader Rutter is part of BBN, the world’s largest B2B agency collective, uniting 1,250 specialists across 68 countries. Learn more here: https://bbn-international.com/.

Founded in 1973
Milwaukee, Wisconsin, USA
240 employees (104 in marketing)