Free User Growth Manager

District of Columbia, USA (Remote)

Salary Not AvailableMid Level5+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive free-tier growth initiatives across Freemium, Viewer, Education, and Community to boost activation and engagement.

  • Own end-to-end free-user journeys and activation paths to identify friction and opportunities.
  • Must-have: 5+ years in growth/analytics roles with SaaS or digital products.
  • Standout: Cross-functional program execution with Education, Community, and Analytics teams to run experiments.

Job Description

Responsibilities

  • Support execution of free‑user growth initiatives across Freemium, Viewer, Education, and Community segments.
  • Contribute to planning and forecasting free‑tier growth targets aligned with broader product adoption and ecosystem objectives.
  • Help define and measure success metrics for free‑user growth, activation, and engagement across segments.
  • Support experimentation with new free‑tier programs, distribution tactics, and ecosystem partnerships in collaboration with senior growth leaders.
  • Assist in evaluating new channels and community‑driven initiatives that expand reach and increase engagement.
  • Stay current on trends in education, community‑led growth, and product‑led distribution to inform growth strategy.
  • Support growth of Viewer and read‑only experiences by improving discoverability, onboarding, and activation pathways.
  • Partner with Education teams to scale student, educator, and academic programs that drive long‑term product familiarity and adoption.
  • Collaborate with Community teams to increase participation through forums, learning content, events, and advocacy programs.
  • Help identify key moments where free users transition from awareness to meaningful product engagement.

Requirements

  • Bachelor’s degree in Marketing, Business, Education, Analytics, or a related field (or equivalent practical experience).
  • 5+ years of experience in growth, community, education programs, product marketing, or ecosystem‑focused roles.
  • Experience supporting user growth, engagement, or activation initiatives for SaaS or digital products.
  • Strong analytical skills with experience using product or marketing analytics tools.

Preferred

  • Experience working with free‑tier, Viewer, Education, or Community user segments.
  • Familiarity with product‑led growth, community‑led growth, or education‑based adoption models.
  • Ability to design, support, and evaluate experiments focused on activation, engagement, and retention rather than paid acquisition.
  • Experience using analytics platforms to evaluate user behavior and performance.
  • Working knowledge of experimentation frameworks, cohort analysis, and funnel diagnostics.
  • Exposure to lifecycle or engagement tooling such as in‑app messaging, email, or learning platforms.
  • Strong cross‑functional collaboration skills with Product, Design, Education, Community, and Analytics partners.
  • Clear written and verbal communication skills when sharing insights, learnings, and program outcomes.
  • Curiosity and rigor in understanding how users discover, learn, and engage with products organically.

Benefits

  • From health and financial benefits to time away and everyday wellness, we give Autodeskers the best, so they can do their best work. Learn more about our benefits in the U.S. by visiting https://benefits.autodesk.com/
Autodesk logo

Autodesk

4.3 Glassdoor

Autodesk is changing how the world is designed and made. Our technology spans architecture, engineering, construction, product design, manufacturing, and media and entertainment. We empower innovators everywhere to solve challenges, big and small. From greener buildings to smarter products and more mesmerizing blockbusters, Autodesk software helps our customers design and make a better world for all.Over 100 million people use Autodesk software, like AutoCAD, Revit, Maya, 3ds Max, Fusion 360, SketchBook, and more, to unlock their creativity and solve important design, business, and environmental challenges. Our software runs on both personal computers and mobile devices. It taps the infinite computing power of the cloud to help teams around the world collaborate, design, simulate, and fabricate their ideas in 3D.We provide exceptional compensation and benefit packages, and we’d love for you to join us. We’re proud to be an equal opportunity employer, and we consider all qualified applicants without regard to race, gender, disability, veteran status, or other protected category. To see our culture in action, check out #AutodeskLife.We are headquartered in the San Francisco Bay Area and have over 10,000 employees worldwide.

Founded in 1982
San Francisco, California, USA
16K employees (1,401 in marketing)
88% recommend to a friend
95% CEO approval

Traffic Signals

Monthly Visitors
33.7M
Monthly Google Ads Budget
$558.7K
Traffic Source Mix
Search
46.2%
Direct
48.6%
Referral
3.9%
Social
0.4%
Paid
0.9%

Headcount Trend

Current headcount: ~15.7K

Marketing Team

Marketing Team Size
734 (5% of company)
Median Career Experience
15 years
Median Tenure
6 years
Marketing Roles Posted (Last 30 Days)
8

Funding

Total Funding
$1.5B
Last Raise
$1.5B
Post IPO Debt, 10 months ago

Funding History

  • May 2025
    Post IPO Debt • $1.5B
  • Aug 2020
    Seed

Recent News