Fractional Meta Media Buyer ($1M+/Month Spend)

USA (On-site)

Salary Not AvailableSenior LevelFull time

Posted 2 months ago

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Job Summary

Own end-to-end Meta scale for a high-spend paid social program, translating performance data into fast budget moves and clear direction for creative assets.

  • Accountable for optimizing bidding, budgeting, and campaign structure to maximize return on $1M+ monthly spend.
  • Bridge data and creativity by feeding performance signals to in-house creative teams to lift hook/h hold rates and CTR.

Job Description

Responsibilities

  • Account Management: Oversee, structure, and scale Meta campaigns with a monthly spend exceeding $1,000,000.
  • Creative Strategy: Analyze performance metrics (hook rates, hold rates, CTR) to provide actionable feedback and direction to our in-house creative and content teams.
  • Data & Attribution: Monitor and analyze performance data daily to make swift, informed budget allocations and scaling decisions.

Requirements

  • Senior-level fractional role requiring immediate autonomy
  • Proven Meta Scale: Direct experience managing $1M+ per month in ad spend specifically on Facebook and Instagram.
  • DTC Background: A verifiable history of driving growth for established, high-volume DTC brands with similar spending profiles.
  • Attribution Expertise: Strong proficiency in data analysis.
  • Creative Alignment: A deep understanding of how creative asset performance drives modern paid social success.

Preferred

  • Experience with Northbeam attribution is highly preferred to navigate complex attribution and guide accurate budget distribution
PopOnSmiles, LLC DBA Pop On Veneers logo

PopOnSmiles, LLC DBA Pop On Veneers

PopOnSmiles, LLC DBA Pop On Veneers is a company based out of New York, New York, United States.

New York, New York, USA
21 employees (6 in marketing)

Traffic Signals

Monthly Visitors
783.9K
Monthly Google Ads Budget
$39.2K
Traffic Source Mix
Search
21.1%
Direct
54.8%
Referral
3.5%
Social
19.7%
Paid
0.8%

Headcount Trend

Current headcount: ~21

Marketing Team

Marketing Team Size
3 (14% of company)