Fractional GTM Lead at Growth Cab 👽 | USA

Growth Cab 👽

Fractional GTM Lead

USA (Remote)

Salary Not AvailableMid LevelContract

Posted 3 months ago

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Job Summary

Drive GTM strategy and demand generation for B2B growth at Growth Cab.

Own GTM strategy across targeting, positioning and channels
Must-have: Proven experience leading GTM in B2B environments
Direct impact on pipeline and revenue through repeatable playbooks and aligned priorities

Job Description

Responsibilities

Own GTM strategy across targeting, positioning and channels
Define ICP, segments and messaging direction
Lead outbound and demand generation initiatives
Align sales, marketing and ops around clear priorities
Track pipeline performance and adjust based on results
Build repeatable playbooks that can scale across projects

Requirements

Proven experience leading GTM in B2B environments
Strong understanding of outbound, demand generation and pipeline
Ability to operate independently and make decisions
Clear and structured communication
Availability to stay involved consistently each week

Preferred

Benefits

High ownership without full-time commitment
Exposure to multiple companies and GTM models
Direct impact on pipeline and revenue
Flexible setup based on scope and availability

Growth Cab 👽

Growth Cab helps B2B companies grow revenue by delivering sales-qualified calls. We call and connect you with in-market decision-makers who have budget and are ready to choose a provider.We make sure that provider is you.

13 employees (1 in marketing)

www.growthcab.com