Founding Marketing Lead

USA (Hybrid)

$100K/yr – $180K/yrSenior Level5+ years expFull time

Posted 3 months ago

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Job Summary

Lead marketing for an early-stage SaaS business, driving brand, content, and demand from zero to scalable growth.

  • Own brand, messaging, ICP, and website narrative
  • Must-have: 5+ years as a generalist marketer with strategy and execution
  • Standout: Built marketing from 0 to 1 at an early-stage tech/B2B SaaS company

Job Description

Responsibilities

  • Brand and messaging: Define who we are and what we stand for. Own the website narrative, buyer personas, and ICP.
  • Organic growth: Build content pillars, a publishing cadence, and thought leadership across social, blog, newsletter, and events.
  • Demand generation: Layer SEO, PR, partnerships, and paid onto a strong organic base. Brief and manage an external agency for campaigns.
  • Onboarding and nurture: Build sequences for different segments of our pipeline that support conversion and retention.

Requirements

  • 5+ years of progressive marketing experience
  • A generalist: brand, content, growth, and demand gen
  • You have built marketing from 0 to 1 at an early-stage company
  • Equally strong in strategy and execution — you can write the playbook and run the plays
  • Familiarity with tech or B2B SaaS; genuine curiosity about the space at minimum
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Phonely

🌍 On a mission to create the world's most advanced AI phone service🤖 Experience AI agents that sound and act just like people📊 Gain insights with our detailed analytics dashboard🔗 Effortlessly integrate with Zapier, Google Calendar, and more🌐 www.phonely.ai📞 Give our AI a call: +1 (844) 734-4902

Founded in 2023
San Francisco, California, USA
17 employees (1 in marketing)