Founding Head of Growth

Responsibilities

• Growth strategy: Develop and execute Taskquatch's customer acquisition, activation, and retention strategy, setting priorities and budgets with the founders.
• Marketplace growth: Drive balanced growth across both sides of the marketplace, building customer demand and Taskquatcher availability in targeted neighborhoods.
• Performance marketing: Personally launch, manage, and optimize paid social, search, referral, and other acquisition channels.
• Community partnerships: Build relationships with neighborhood groups, property managers, apartment communities, and local businesses to drive adoption.
• Conversion and retention: Collaborate with founders and product to improve onboarding, first-booking conversion, completed tasks, and repeat usage.
• Growth experimentation: Design and execute rapid experiments, identify repeatable acquisition channels, and scale what works.
• Growth analytics: Own growth reporting and performance measurement, including customer acquisition costs, completed first tasks, retention, and neighborhood-level marketplace performance.
• Scalable growth playbook: Build the processes, channels, and strategies needed to expand Taskquatch into additional markets as the company grows.

Requirements

• A proven track record of driving measurable customer acquisition, activation, or revenue growth.
• Hands-on experience launching and optimizing performance marketing campaigns.
• Understand conversion funnels, acquisition costs, retention, and growth experimentation.
• Can develop a growth strategy and personally execute it without relying on a large team.
• Resourceful, analytical, and comfortable making decisions with limited budgets and imperfect information.
• Enjoy talking to customers, testing unconventional ideas, and discovering what actually drives adoption.
• Thrive in early-stage environments where you have real ownership and direct accountability for results.

Preferred

• Experience with consumer apps, two-sided marketplaces, local services, community-driven growth, or referral programs is a strong plus.