Responsibilities

• Own and help shape Misprint’s growth efforts across organic social, community, creators, partnerships, lifecycle, referrals, and other growth channels
• Develop and run scrappy growth experiments to drive more buyers, sellers, and engagement
• Help build Misprint’s presence across Instagram, TikTok, X, Reddit, Discord, Facebook groups, and other channels where collectors actually spend time
• Work with creators, collectors, shops, and community partners on collaborations, sponsorships, giveaways, and other growth opportunities
• Turn marketplace activity, product updates, and hobby trends into content and campaigns people actually care about
• Identify and build repeatable growth loops, not just one-off posts
• Help improve activation, retention, and referrals over time
• Partner directly with the CEO and team on growth strategy, prioritization, and execution
• Help shape how Misprint allocates marketing budget across paid, organic, creator/community, and other growth initiatives
• Work within a meaningful budget and make thoughtful decisions about where spend should and should not go

Requirements

• Extremely high agency — you do not wait around for perfect instructions
• Strong judgment and taste
• Smart, adaptable, and able to switch between strategy and execution quickly
• Strong understanding of internet culture, consumer behavior, and what gets people to pay attention online
• Strong instincts around growth, content, community, and how to turn attention into actual users and revenue
• Comfortable with ambiguity and messy startup environments
• Strong communicator
• Excited to work on a niche but passionate category and help build something from an early stage
• Able to operate independently and handle a broad scope without needing a lot of structure
• Have grown a brand, account, community, newsletter, creator program, or consumer product before
• Have experience in growth, marketing, community, content, partnerships, or some mix of the above
• Have worked at a startup, marketplace, ecommerce company, media brand, creator-led business, or community-driven company
• Have strong instincts for what collectors or hobby consumers respond to
• Are willing to both think strategically and do the actual work
• Have experience managing spend, measuring results, and making smart tradeoffs rather than just “doing marketing”

Nice to have

• Care about Pokémon, collectibles, hobby culture, or marketplaces
• Have worked in cards, collectibles, sports cards, gaming, ecommerce, or adjacent verticals
• Have experience with creator partnerships, referral programs, lifecycle marketing, influencer marketing, or community-led growth
• Have built something from 0 to 1 before
• Have worked in a role where you had to wear a lot of hats and figure things out fast