Founding API GTM

USA (Hybrid)

£94K/yr – £117K/yrSenior LevelFull time

Posted 3 weeks ago

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Job Summary

Own the API revenue number and close, then build an AI-first, scalable outbound motion with bespoke demos that win on day one.

  • End-to-end API sales: prospect to close and revenue ownership.
  • AI-driven prospecting: source, qualify, and follow up at scale with AI agents.
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  • In-call value through vibe-code demos: fast, use-case aligned integrations.

Job Description

Responsibilities

  • Own the API revenue number. Build and run the full cycle end-to-end: prospecting, qualification, technical demos, commercial negotiation, and close. You are the first and, for now, only quota-carrier for the API business.
  • Run an AI-first outbound machine. Build and operate an agentic prospecting and research motion - using AI to source, qualify, personalize, and follow up at a scale that normally takes a team.
  • Vibe-code your own demos. Prototype working integrations and bespoke demos against a prospect's actual use case (with AI coding tools and our API), so you can show value in the first call instead of waiting on engineering.
  • Build the playbook by running it. Define the sales motion, qualification criteria, pricing and packaging feedback, and the repeatable process the next sellers will inherit. Where there's no process, you create it.
  • Sell to technical buyers. Run credible conversations with founders, CTOs, and engineering leaders at AI platforms, creative tools, and "engine-builders" (dubbing, UGC, avatar, and e-learning companies) who want to build on our models.
  • Be the voice of the customer. Feed usage, revenue, and qualitative insight back to research, product, and leadership to shape what we build and how we price it.
  • Work cross-functionally to close. Collaborate with Marketing, Engineering, Finance, Core Business Sales, Customer Success, and Legal to get deals over the line and customers live.
  • Help set the commercial vision. Partner with the GM on ICP, forecasting, and the path from first dollar to the next pillar of VEED's revenue.

Requirements

  • Proven 0→1 closing. You've carried a quota and consistently exceeded it, ideally as an early/founding seller where you built processes from nothing.
  • AI-first by default. You already run your own work - research, outbound, prep - with AI agents and tools, and you're energized by pushing how far that can go.
  • Technical enough to build. You can read API docs, wire up a quick integration, and vibe-code a demo with tools like Cursor, Claude, or Lovable. You can also hold your own on latency, model capabilities, and developer workflows, and you're quick to learn the AI/GPU landscape.
  • Commercial and quantitative instincts. You think in pipeline, unit economics, and revenue impact, and you can structure creative deals in a market with no fixed playbook.
  • Range. You're as sharp negotiating a contract with a sophisticated buyer as you are explaining VEED's value to a non-technical CEO at an event.
  • Hands dirty, ego in check. No task is too small. In an early-stage team of one, you'll prospect your own list, build your own decks, and chase your own paperwork.
  • Bias to action. You move fast, operate with ambiguity, and would rather ship and iterate than wait for the perfect plan.

Preferred

  • Former or future founders highly encouraged to apply.

Benefits

  • Monthly subsidy programme: Everyone values different things, so we give you a monthly allowance to spend how it suits you best — whether that’s on office furniture, childcare, gym memberships, or anything else that makes your life easier.
  • Unlimited paid holidays: Time with family, friends, or just yourself is priceless.
  • Home office set-up: We make sure your home office is fully equipped with everything you need — laptop, monitors, headsets, keyboards, and more — so you can work comfortably and creatively.
  • Mental health benefit: We’ve partnered with Spill to offer confidential mental health support to all our team members.
  • Equity: When VEED wins, you win. Our stock options let you share in the company’s growth and be a part of our journey.
VEED logo

VEED

4.5 Glassdoor

VEED is an AI-powered video creation platform that makes creating videos easy and accessible to everyone. It's where seriously good video generation meets simple editing. Finally, AI video worth posting.Millions of marketers and businesses around the world use our products to tell stories, create content, grow their audience, and more (hey, you might even know some of them!)We are backed by Sequoia, with a team of over 170 people around the world - and growing fast.

Founded in 2018
London, England, GBR
184 employees (65 in marketing)
89% recommend to a friend
80% CEO approval

Recent Ads

Traffic Signals

Monthly Visitors
11.8M
Monthly Google Ads Budget
$306.6K
Traffic Source Mix
Search
55.6%
Direct
40%
Referral
3.6%
Social
0.4%
Paid
0.3%

Headcount Trend

Current headcount: ~182

Marketing Team

Marketing Team Size
50 (27% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$35M
Last Raise
$35M
Series A, 4 years ago

Funding History

  • Feb 2022
    Series A • $35M

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