Foster Parent Recruitment & Community Engagement Specialist

Responsibilities

• Marketing & Outreach:
• Develop, implement, and track targeted marketing campaigns
• Identify, cultivate, and maintain strong relationships with key community stakeholders to establish reliable recruitment channels.
• Plan, organize, and host recruitment events such as informational sessions, community fairs, and speaking engagements
• Work with ESP resources to develop and maintain compelling recruitment materials tailored for the Roanoke community
• Measurement & Analysis:
• Track key performance indicators (KPIs) and the effectiveness (ROI) of various marketing channels and events.
• Provide regular reports and actionable insights into leadership, continually adjusting recruitment strategies based on data and the specific needs of children currently in care
• Other duties as assigned

Requirements

• Bachelor's degree in marketing, communications, or related field required.
• 2+ years of experience in marketing, recruitment, community outreach, public relations, or a related field, preferably within a non-profit or human services environment.
• Proficiency with CRM software, Microsoft Office Suite, and social media platforms.
• Must possess a valid driver's license and reliable transportation for travel throughout the Roanoke area, including evening and weekend hours for community events.
• Evenings and weekends are required.
• Ability to complete pre-service and annual in-service CPR and all other training required at licensing standards, company policy and procedures, and locality.

Preferred

• Experience with a foster care or adoption agency preferred.
• Familiarity with the foster parent licensing process in Virginia preferred.

Benefits

• Hybrid Work Schedule
• Use of company vehicles or Mileage Reimbursement
• 401K Plan with Employer Match
• Employee Referral Program
• Employee Assistance Program