Field Marketing Summer Internship

Hampton, GA (On-site)

Salary Not AvailableIntern/New GradHourly

Posted 4 months ago

Top 1% of applicants do these two things.

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Job Summary

Drive the EchoPark Speedway Field Marketing Internship by engaging fans, collecting leads, and reporting on event outcomes.

  • Manage displays, engage fans, and sign up attendees at events
  • Must-have: Currently enrolled or recently graduated from a four-year college
  • Standout: Promotional experience is a plus and local market knowledge is a plus

Job Description

Responsibilities

  • Manage displays and collateral at all events (including set-up and tear down)
  • Engage fans at events
  • Build database by getting fans to sign-up for giveaways
  • Document and prepare a detailed report of each event including estimated number of attendees, amount and type of collateral distributed, etc.
  • Team members will submit a final review which will include an overview of each event, the success of each event, and suggested changes to make the program more successful and provide ideas, contacts, suggestions on program improvement
  • Become an educated brand ambassador by developing and maintaining knowledge of EchoPark Speedway and various key racing personalities.
  • Be the outgoing personality that captivates an audience
  • Approach strangers and interact in a natural conversation
  • Identify future events to participate in while speaking with fans.
  • Assist in the general marketing efforts of the Speedway.
  • Additional duties as assigned.

Requirements

  • Currently enrolled or recently graduated from a four-year College/University
  • Passionate about sports, motorsports and/or sports marketing
  • High integrity and confidentiality
  • Result oriented and creative
  • Possess strong interpersonal, communication, analytical, written, and verbal skills
  • Innovative thinker and self-starter with perseverance to lead teams to success

Preferred

  • Promotional experience is a plus
  • Local market knowledge is a plus
Speedway Motorsports logo

Speedway Motorsports

4.1 Glassdoor

Speedway Motorsports, LLC is a leading marketer, promoter and sponsor of motorsports activities in the United States. The Company, through its subsidiaries, owns and operates 11 first-class racing facilities in significant markets across the country.The Speedways include: Atlanta Motor Speedway, Bristol Motor Speedway, Charlotte Motor Speedway, Dover Motor Speedway, Kentucky Speedway, Las Vegas Motor Speedway, Nashville Superspeedway, New Hampshire Motor Speedway, North Wilkesboro Speedway, Sonoma Raceway, and Texas Motor Speedway.Speedway Motorsports, LLC also provides souvenir merchandising services through its SMI Properties subsidiary; manufactures and distributes smaller-scale, modified racing cars and parts through its U.S. Legend Cars International subsidiary; and provides radio programming, production and distribution through its Performance Racing Network subsidiary.

Founded in 1959
Concord, North Carolina, USA
164 employees (21 in marketing)
86% recommend to a friend
95% CEO approval

Traffic Signals

Monthly Visitors
18.9K
Traffic Source Mix
Search
25.8%
Direct
51.6%
Referral
16.2%
Social
4.8%
Paid
1.4%

Headcount Trend

Current headcount: ~168

Marketing Team

Marketing Team Size
16 (10% of company)
Median Career Experience
13 years
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
1

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