Field Marketing Strategist

Harrisburg, PA (Hybrid)

$50K/yr – $70K/yrMid Level4+ years expFull time

Posted 6 weeks ago

Job Summary

Owns end-to-end field marketing events and activations, including expo planning, sponsorships, regional conferences, content creation, and lead tracking, with cross-functional collaboration across Sales, Purchasing, and Marketing to drive engagement and measurable outcomes.

Job Description

Responsibilities

  • Plan and execute the annual Feeser's Expo, including promotions, giveaways, seminars, registration, signage, and event experience
  • Coordinate Expo reception, including venue, food and beverage, activities, and guest management
  • Maintain the marketing event calendar and ensure deadlines, materials, and logistics are met
  • Organize and track event assets (swag, signage, backdrops, etc.) and manage inventory/restocking
  • Plan and coordinate monthly Sales Meetings in conjunction with the Director of Sales, including distributing print collateral and internal recap content
  • Assist with vendor-related events and marketing activations in partnership with the Purchasing department
  • Manage sponsorship relationships and track fulfillment of agreements, while identifying opportunities for renewal and growth
  • Research, evaluate, and recommend high-impact regional events, sponsorships, activations, and trade opportunities across Feeser's core market segments
  • Participate in regional conferences and trade events across core market segments, including booth setup, customer engagement, and on-site coordination
  • Capture and develop event and activation content for social media, including photos, video, stories, reels, and user-generated content across company channels

Requirements

  • Strong organizational skills and ability to manage multiple deadlines
  • Detail-oriented with a focus on execution and follow-through
  • 2-4 years' experience in field marketing, event marketing, marketing coordination, or a related role
  • Ability to collaborate across teams including Sales, Purchasing, and vendor partners
  • Proactive, solutions-oriented, and comfortable managing moving pieces
  • Proven experience planning and managing a wide range of events, activations, trade shows, and marketing programs
  • Strong communication and relationship-building skills
  • Ability to identify opportunities and recommend marketing initiatives that support business objectives
  • Comfortable capturing and creating social media content in live event environments, including short-form video, photography, and user-generated content
  • Familiarity with social media platforms and content best practices, including Instagram, Facebook, LinkedIn, and emerging formats

Preferred

  • Preferred experience managing events with 300+ attendees
  • Experience with lead tracking, CRM systems, or sales enablement initiatives preferred
Feeser's Food Distributors logo

Feeser's Food Distributors

What began in 1901 as a small local produce company in downtown Harrisburg, has grown into a large food distribution company employing hundreds of central Pennsylvania residents. Still family owned and operated, Feeser’s is now located on over 20 acres including 275,000 square feet of warehouse facilities with cooler, freezer, and dry storage capabilities, with service in Pennsylvania, New Jersey, Delaware, Maryland, and Northern Virginia.For over 120 years, Feeser’s has been committed to making customer service our highest priority. Led by a tenured and experienced management team, Feeser’s continues to provide our customers with the products they need - when they need them. From the initial point of contact through the delivery by our helpful and courteous drivers, our customers can rely on a great experience.

Founded in 1901
Harrisburg, Pennsylvania, USA
166 employees (3 in marketing)

Salaries

Posted range

$50K/yr – $70K/yr

Taken straight from the job posting.

See all Feeser's Food Distributors salaries

Marketing Team

Marketing Team Size
2 (1% of company)

Traffic Signals

Monthly Visitors
12.2K
Traffic Source Mix
Search
36.5%
Direct
44.9%
Referral
5.7%
Social
11.8%
Paid
1%

Headcount Trend

Current headcount: ~166
Feeser's Food Distributors logo

Field Marketing Strategist

Feeser's Food Distributors · Harrisburg, PA · Hybrid