Responsibilities

• Execute and maintain in-store merchandising standards, including displays, shelving, planograms, and point-of-sale materials to maximize brand visibility.
• Conduct regular store visits and audits to ensure brand standards, and product placement.
• Identify opportunities to improve shelf positioning, expand facings, and secure secondary placements (digital, end caps, feature displays, etc.).
• Install, maintain, and restock branded assets and promotional materials.
• Track and report on merchandising conditions, competitive presence, and retail insights.
• Ensure compliance with retailer guidelines and applicable industry regulations.
• Build strong relationships with retail staff, store managers, and key in-store contacts.
• Educate retail teams on product features, benefits, and sales techniques.
• Enthusiastically represent the brand with professionalism, energy, and consistency in all interactions.
• Support new product launches and promotional rollouts at the store level.

Requirements

• 2+ years of experience in field marketing, brand ambassador work, merchandising, or retail execution.
• Strong understanding of retail environments and merchandising fundamentals.
• Excellent communication and relationship-building skills.
• Highly organized, self-motivated, and able to manage a large territory independently.
• Willingness to travel frequently across Northern California and occasionally statewide.
• As driving is an essential function of the job, must be able to travel between work locations as required and have reliable transportation.
• Employment is contingent upon successful completion of a background check, conducted in accordance with applicable law.

Preferred

• Experience working with multi-location retail accounts.
• Background in executing retail promotions, displays, or visual merchandising.