Field Marketing Representative

Houston, TX (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Coordinate partner and internal events end-to-end to convert engagement into qualified discovery opportunities, while keeping CRM data clean and guiding targeted outreach and post-event follow-up.

  • Event engagement: align stakeholders, pre-/at-/post-event tactics to drive brand interest and opportunities.
  • CRM and data hygiene: ensure timely data entry, lead routing, and cadence execution for events and partners.
  • Relationship cultivation: build prospect/partner engagement to advance opportunities and conversions.

Job Description

Responsibilities

  • Collaborates and coordinates with key internal and external stakeholders on partner event engagement as well as Sales and Marketing & Business Development events, including pre-event, at-event, and post-event engagement/communication strategies and tactics in efforts towards building brand awareness, compelling interest, and establishing qualified discovery call opportunities for assignment to Business Performance Advisors.
  • Attends and participates in a variety of meetings (pre & post event) to maintain a specific level of knowledge pertaining to new developments, requirements, and policies of all events.
  • Develops email, direct mail, and other marketing and sales programs that relate to marketing/business development, partner engagement, and sales requirements, as directed and is responsible for personalizing each of these actions per event.
  • Researches prospect data and information using a variety of internal and external tools.
  • Builds and cultivates prospect/partner relationships through engagement activities to support sales opportunity progression and increased conversion.
  • Utilizes the company Customer Relationship Management (CRM) ensuring timely and proper event/partner data entry, cadence execution, and lead assignment as dictated by established sales rules of engagement.
  • Assists in the organization and facilitation of partner and Sales and Marketing & Business Development events including logistics, booth set-up assembly/teardown, professional representation, attendee engagement, data collection, and reconciliation.
  • Assists with inventory levels of tradeshow booth supplies, materials, collateral, etc., and assists with restocking as needed.
  • Builds, updates, and maintains team database of all activity, including discovery calls set, in a shared repository for stakeholder visibility.

Requirements

  • High School Diploma or equivalent is required.
  • Bachelor’s Degree is preferred.
  • Three to five years inside sales or related work experience is preferred. Business-to-Business phone prospecting to C-level executives is preferred

Preferred

  • Bachelor’s Degree is preferred.
  • Three to five years inside sales or related work experience is preferred.
  • Business-to-Business phone prospecting to C-level executives is preferred.
  • Sales experience is preferred.
  • Knowledge of Insperity’s sales process, products, and services (training provided) is preferred.

Benefits

  • Flexibility: Over 80% of Insperity’s jobs have flexibility.
  • Career Growth: Insperity provides many ways to grow with the company. We offer continuous learning programs, mentorship opportunities and ongoing training.
  • Well-Being: Our total rewards package includes generous paid time off, top-tier medical, dental and vision benefits, health & wellness support, paid volunteer hours and much more.
Insperity logo

Insperity

Since 1986, Insperity’s mission has been to help businesses succeed so communities prosper. Offering a suite of the most comprehensive, scalable HR solutions available in the marketplace, Insperity is defined by an unrivaled breadth and depth of services and level of care. Through an optimal blend of premium HR service and technology, Insperity delivers the administrative relief, reduced liabilities and better benefit solutions that businesses need to drive performance and growth. With 2024 revenues of $6.6 billion and more than 90 sales offices throughout the U.S., Insperity is currently making a difference in thousands of businesses and communities nationwide. For more information, visit http://www.insperity.com. Founded: April 1986Headquarters: Kingwood, TexasNumber of sales offices: 90+2024 Revenues: $6.6BNumber of corporate employees: 4,400+Number of Clients/customers: 100,000+Stock Exchange/Ticker: NYSE/NSP

Founded in 1986
Houston, Texas, USA
5.1K employees (178 in marketing)