Field Marketing Manager - Urology

Responsibilities

• Increase referring physician and patient awareness of disease states and treatment options
• Identify unique local market opportunities to increase therapy and product awareness, including PR, patient advocacy, or hospital marketing partnerships
• Conduct patient education seminars and community outreach programs.
• Evaluate and implement co-marketing programs (using approved guidelines)
• Make patient advocates available (in-person and cloud visits); also, identify suitable patient advocates as needed
• Conduct in-office patient education tutorials
• Develop and implement targeted patient outreach initiatives
• Work with collaborative counterparts to drive Physician Health Talks between prosthetic urologists and primary care physicians or other referring physicians
• Enable patient access to the right implanter
• Address local market issues that limit patient access to trained implanters. Ensure patients have a way to access the right implanters

Requirements

• BA or BS degree
• 5 years’ experience in sales, account management, advertising/marketing or promotions required
• Proficiency with Microsoft Office Programs (Excel)
• Experience with sales and marketing databases is a plus
• Excellent verbal communication skills
• Must have demonstrated business partnering skills
• Ability to build/create immediate rapport
• Must be detail-oriented and proven ability to be organized
• Creative outside-the-box thinker, persistent, and analytical
• Self-driven and able to work independently

Preferred

• Pharma sales and medical device experience preferred