Responsibilities

• Actively sell the Anchor Line system to surgeons and hospital decision-makers, both directly and in partnership with local independent sales representatives.
• Develop and execute territory plans designed to grow market share, expand the surgeon user base, and increase case volume.
• Build and maintain strong relationships with surgeons, surgical staff, hospital administrators, and value analysis committees.
• Identify new business opportunities, evaluate competitive activity, and report market intelligence to the Area Business Director.
• Collaborate with independent representatives to align on account strategy, pricing discussions, and pipeline management.
• Provide hands-on case coverage in the operating room to support surgeons using the Anchor Line system.
• Ensure proper product setup, troubleshoot intraoperatively, and serve as the in-room technical expert.
• Maintain compliance with hospital credentialing, infection control protocols, and all applicable regulatory and company policies.
• Deliver clinical training and onboarding to surgeons, OR staff, and local independent representatives on the proper use of the Anchor Line system.
• Develop and lead in-service sessions, workshops, and continuing education opportunities.