Responsibilities

• Lead the development and execution of regional marketing strategies across multiple markets, aligned with overall brand and business objectives.
• Drive the implementation of localized marketing campaigns, promotions, and events, ensuring alignment with brand standards and customer expectations.
• Strategically manage regional marketing budgets to maximize ROI and support key business initiatives.
• Analyze campaign performance and regional metrics to generate actionable insights, optimize future initiatives, and inform cross-functional planning.
• Cultivate and manage high-impact relationships with community organizations, nonprofit partners, and local/national influencers to elevate brand visibility and community relevance.
• Collaborate with Marketing Operations to activate community engagement strategies, including corporate social responsibility initiatives, strategic partnerships, and volunteer programs.
• Support market entry and expansion efforts by partnering with real estate and government affairs teams to establish proactive community and municipal relationships.
• Conduct ongoing research on consumer behavior, market trends, and competitive activity to inform marketing strategy and regional decision-making.
• Translate insights into strategic recommendations that enhance customer engagement, brand positioning, and market differentiation.

Requirements

• Bachelor’s degree in Marketing, Operations, Communications, or a related field preferred; equivalent combinations of education and relevant experience will be considered.
• 5–7 years of progressive experience in marketing, operations, communications, event planning, or a related discipline; experience in the car wash industry is a plus.
• Strong organizational skills with the ability to manage multiple projects, deadlines, and competing priorities with precision and efficiency.
• Proven project management capabilities combined with strategic thinking and effective problem-solving skills.
• Excellent written and verbal communication skills, with the ability to clearly convey ideas across various audiences and channels.
• Demonstrated experience in field marketing is strongly preferred.
• Customer-centric mindset with the ability to identify customer needs and prioritize them in all initiatives and interactions.
• Detail-oriented and deadline-driven, with a consistent ability to deliver high-quality work in fast-paced, dynamic environments.
• Solid understanding of marketing principles, the creative development process, and emerging technologies, with the ability to integrate them into comprehensive marketing strategies.
• Thrives under pressure and adapts quickly to changing priorities.

Benefits

• Excellent Benefits including medical, vision, dental, PTO, 401k, etc.
• Career Progression with a high growth.
• Modern office space in the heart of downtown Tucson.
• On-site Fitness Gym and Bike Share.
• Employee Game Room and Lounge.
• Free Unlimited Wash Club Membership.